Marketing Specialist

AW Rostamani Holdings LLC; Dubai; On-site; AED 167,000 - 279,000; Full time

Job summary

AW Rostamani Holdings LLC is seeking a Digital Marketing Specialist to develop and execute campaigns across brand awareness, performance marketing, and social media in the UAE automotive market.

You will manage content calendars, optimize paid media on Google Ads, Meta, TikTok, and YouTube, and collaborate with sales to drive leads and showroom visits.

Qualifications

• Bachelor’s degree in marketing, Digital Media, or related field.
• 3–5 years’ experience in digital marketing, preferably in automotive, retail, or consumer brands.
• Proven expertise in Google Ads, Meta Ads Manager, SEO/SEM, email automation, and analytics tools.

Responsibilities

• Develop and execute digital marketing strategies to boost UAE brand visibility in automotive.
• Lead paid campaigns on Google Ads, Meta, TikTok, YouTube to drive leads and conversions.
• Manage content calendars and publish on Instagram, TikTok, YouTube, LinkedIn and X.
• Track KPIs with Google Analytics and dashboards; provide insights and optimization recommendations.
• Collaborate with sales and events teams to amplify campaigns.

Skills

Content creation

Data-driven mindset

Interpersonal skills

Education

Bachelor’s degree in marketing, Digital Media, or related field

Tools

Google Ads

Meta Ads Manager

SEO/SEM

Email automation

Analytics tools

Job description

Brand Awareness

EngagementDevelop and execute digital marketing strategies to increase visibility and strengthen brand positioning in the UAE automotive market Manage digital campaigns influencer partnerships and social content to build an active and engaged online community Ensure consistent digital storytelling aligned with brand identity and customer touchpoints

Performance Marketing

Lead GenerationPlan and optimize paid campaigns across Google Ads Meta TikTok YouTube and other digital platforms Drive measurable results such as website traffic test-drive bookings showroom visits and lead conversions Manage retargeting campaigns to maximize customer acquisition efficiency

Social Media

Content ManagementManage content calendars and publish across Instagram TikTok YouTube LinkedIn and Twitter X Create engaging relevant content to capture interest and support customer journeys Oversee social listening community management and online reputation monitoring

Analytics

ReportingTrack KPIs across platforms using Google Analytics Meta Business Suite CRM dashboards and other tools Provide performance reports with insights and recommendations to optimize campaigns Monitor competitor activity and adjust strategies to remain competitive

Collaboration

SupportWork closely with the sales team to align digital marketing with showroom and retail objectives Support brand initiatives events and campaigns with digital amplification strategies Coordinate with internal and external partners to ensure seamless execution of campaigns

Educational Qualification

Bachelor’s degree in marketing, Digital Media, or related field

Work Experience

3–5 years’ experience in digital marketing, preferably in automotive, retail, or consumer brands.Proven expertise in Google Ads, Meta Ads Manager, SEO/SEM, email automation, and analytics tools.

Competencies

Strong content creation and social media management skills.Data-driven mindset with ability to optimize ROI and performance metrics.Good interpersonal skills

Languages

Excellent communication skills in EnglishArabic is an advantage.