Marketing Executive

SWISSOTEL; Dubai; On-site; AED 180,000 - 300,000; Full time

Benefits offered by this job

Discounted hotel rates

Learning & development programs

Global CSR involvement

Job summary

Swissotel Al Ghurair in Dubai seeks a Marketing Executive to lead public relations and strategic communications for the hotel. You will support the Marketing team with content development, brand compliance and coordination of core marketing activities.

The role focuses on building strong media relationships, crafting press releases and coordinating media events while contributing to digital campaigns and guest insights analysis. Visa eligibility is required for this Dubai posting.

Qualifications

• Minimum of 3 years experience in hotel industry or hospitality marketing.
• Diploma or degree in Marketing, Communications, or related field.
• Excellent relationship-building skills with stakeholders, colleagues and guests.
• Proficient in computer software and digital tools.
• Creative with experience in digital and PR campaigns that engage audiences.
• Strong understanding of website performance metrics and marketing analytics.
• Ability to work effectively under pressure in a fast-paced environment.
• Excellent verbal, written and listening communication skills.

Responsibilities

• Develop and implement PR strategies to strengthen hotel reputation and media visibility.
• Build relationships with journalists, influencers, media partners and stakeholders.
• Draft press releases, media kits and official communications.
• Coordinate media visits, interviews and FAM trips; prepare media kits.
• Create storytelling content for newsletters, blogs and PR features.
• Ensure brand-compliant marketing materials and digital content.
• Support social media posting and influencer collaborations aligned with PR goals.
• Monitor media coverage and prepare PR performance reports.

Skills

Public relations

Media relations

Content development

Brand compliance

Digital marketing

Stakeholder management

Education

Diploma in Marketing

Degree in Marketing/Communications

Tools

Website analytics

CRM tools

Social media management

Job description

As Marketing Executive you will be responsible to enhance and safeguard the hotel s public image this role focuses on strategic public relations and effective communication while also supporting the Marketing team through content development brand compliance and coordination of essential marketing activities

What is in it for you

Employee benefit card offering discounted rates in Accor worldwide Learning programs through our Academies and the opportunity to earn qualifications while you work Opportunity to develop your talent and grow within your property and across the world Ability to make a difference in the local community through our Corporate Social Responsibility activities

What you will be doing

Develop and implement comprehensive PR strategies to strengthen the hotel s reputation and media visibility Build and maintain strong relationships with journalists influencers media partners and key industry stakeholders Draft press releases media alerts speeches talking points and official communication materials Coordinate media visits interviews and FAM trips preparing media kits and ensuring seamless execution Identify and pitch relevant PR stories monitor daily media coverage analyse sentiment and prepare regular PR performance reports Create storytelling-driven content for newsletters blogs PR features internal communications and marketing collateral Liaise with creative agencies designers and suppliers to develop PR and marketing materials that meet brand standards Manage hotel website content online brand compliance e-marketing databases and email marketing campaigns Support basic social media posting influencer collaborations and digital monitoring aligned with PR objectives Use digital tools and guest insights surveys reviews feedback to track performance and develop impactful PR angles

Additional Information

Visa requirements Please note that you must be eligible to live and work in Dubai Swissotel Al Ghurair amp Swissotel Living Al Ghurair will cover visa costs and flights for selected candidates from place of origin

• Minimum of 3 years experience in the hotel industry, preferably within a 5-star property.
• Diploma or degree in Marketing, Communications, or a related field.
• Excellent relationship-building skills with stakeholders, colleagues, guests, and external partners.
• Proficiency in a variety of computer software and digital tools.
• Highly creative, with proven experience in identifying target audiences and designing digital and PR campaigns that engage, inform, and inspire action.
• Strong understanding of website performance metrics and marketing analytics tools.
• Ability to work effectively under pressure in a fast-paced environment.
• Exceptional communication skills, including verbal, written, and listening abilities.