Marketing Director

Tanqeeb; Dubai; On-site; AED 900,000 - 1,500,000; Full time

Job summary

Tanqeeb, based in Dubai, seeks a Director of Marketing with proven expertise in Corporate Communications for Dubai Government. You will shape and execute strategic marketing and communications programs that advance the organization's mission, boost engagement, and strengthen brand presence across channels.

This leadership role oversees policy development, events, media strategy, publications, and performance analytics.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field.
• 10–15 years of progressive experience in marketing and communications, with at least 5 years in a senior leadership role.

Responsibilities

• Strategic & Operational Leadership: Develop and implement marketing and communications strategies with KPIs and budget oversight.
• Policy & Process Development: Lead internal policy and framework enhancements for governance.
• Event Management & Community Engagement: Plan corporate events and outreach to build stakeholder engagement.
• Marketing & Media Strategy: Oversee integrated campaigns and manage media relationships.
• Communication & Publications: Supervise creation of publications and digital content across channels.
• Performance Monitoring: Track metrics and drive continuous improvement using data.
• Budget Management: Prepare and manage department budget and resource allocation.
• People Management: Lead recruitment, development and mentorship of the team.

Skills

Strategic leadership

Marketing strategy

Corporate communications

Budget management

People management

Performance analytics

Event management

Brand management

Education

Bachelor’s degree in Marketing, Communications, Public Relations, or related field

Master’s degree preferred

Job description

We are seeking a visionary and strategic leader to serve as the Director of Marketing, with proven expertise in Corporate Communications for Dubai Government.

This role requires a seasoned professional capable of shaping and executing impactful marketing and communication strategies that align with the organization’s mission, drive engagement, and strengthen brand presence across multiple platforms and audiences.

Key Responsibilities

• 1. Strategic & Operational Leadership Develop and implement comprehensive marketing and communications strategies aligned with organizational goals. Set annual objectives, KPIs, and performance metrics. Oversee departmental budgeting and ensure operational alignment with strategic priorities. Monitor performance and initiate improvements to maximize impact and efficiency.
• 2. Policy & Process Development Lead the development and enhancement of internal policies, processes, and frameworks. Ensure compliance with relevant standards, governance, and industry best practices.
• 3. Event Management & Community Engagement Direct planning and execution of corporate events, exhibitions, conferences, and outreach initiatives. Drive innovative campaigns to build community awareness and foster stakeholder engagement.
• 4. Marketing & Media Strategy Oversee development and delivery of integrated marketing, media, and advertising campaigns. Manage media relationships and ensure unified, consistent brand messaging across all platforms.
• 5. Communication & Publications Supervise the creation of publications, reports, promotional materials, and digital content. Lead communication initiatives across both traditional and digital channels to support organizational priorities.
• 6. Performance Monitoring Track departmental performance using data-driven insights and analytics. Identify performance gaps and lead corrective actions to achieve continuous improvement.
• 7. Budget Management Prepare and manage the department’s budget, ensuring effective allocation of resources. Monitor expenditures and enforce financial compliance.
• 8. People Management Lead talent acquisition, workforce planning, and professional development efforts within the team. Foster a high-performance culture through mentorship, training, and effective leadership.

Qualifications & Experience

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field (Master’s degree preferred).
• 10–15 years of progressive experience in marketing and communications, including at least 5 years in a senior leadership role.