Marketing and Events Executive - School Admissions

LEAMS Education; Dubai; On-site; AED 73,656 - 122,760; Full time

Benefits offered by this job

Medical insurance

Free tuition for children in LEAMS-aff

Tax-free salary

Long-term opportunities

Job summary

LEAMS Education is seeking a Marketing and Events Executive for School Admissions to strengthen branding and drive student enrollment across group schools. The role covers digital marketing, content creation, events, and cross‑team collaboration.

You will own campaigns from planning to execution, manage social media, website content, newsletters, blogs, and exhibitions, and coordinate with admissions, academic, leadership, and operations teams to deliver consistent messaging and measurable

Qualifications

• Master's degree in Marketing, Mass Communications, Public Relations, Business Administration, or related discipline.
• Relevant experience in marketing, communications, digital content, branding, or event management is required.
• Previous exposure to schools or the wider education sector is preferred.

Responsibilities

• Strengthen corporate branding across website, social media, publications, and materials.
• Develop campaigns with Group School Admission Officers to support enrollment.
• Create and maintain an integrated marketing plan for corporate and school priorities.
• Produce and update website pages, newsletters, social posts, blogs, and campaign content.
• Maintain consistent brand language, visual identity, and messaging across channels.
• Plan content calendars and coordinate publication around admissions periods, events, and milestones.
• Translate education information into clear content for parents, students, staff, and external audiences.
• Manage content for Facebook, Instagram, LinkedIn, X, and other platforms.
• Lead social media marketing, website promotion, SEO, and Google listings updates.
• Monitor engagement data and adjust campaigns accordingly.
• Plan and deliver educational events, exhibitions, open days, and marketing activities.
• Coordinate event schedules, venues, suppliers, materials, branding, photography, and audience communication.
• Research education-sector trends and media coverage relevant to LEAMS Education.
• Prepare blogs, newsletters, press releases, brochures, presentations, and promotional collateral.
• Collaborate with admissions, academic, leadership, and operations teams.
• Manage multiple campaigns and timelines without compromising quality.
• Maintain records of marketing assets, approvals, event requirements, and outcomes.

Skills

Corporate branding

School admissions marketing

Marketing strategy

Event planning

Website content management

Social media marketing

SEO

Google listings

Content writing

Newsletter production

Blog development

Press release writing

Canva

Adobe Creative Suite

Photography

Video editing

Campaign performance analysis

Project management

Education

Master's degree in Marketing

Tools

Canva

Adobe Creative Suite

Job description

Marketing and Events Executive - School Admissions Job Snapshot

Position Overview

Role: Marketing and Events Executive - School Admissions

Location: Dubai, United Arab Emirates

Industry: Education Management

Function: Marketing Communications

Experience: Relevant marketing and events experience

Job Type: Full-time Position Overview

LEAMS Education is hiring a Marketing and Events Executive - School Admissions in Dubai, United Arab Emirates, for a full-time opportunity in the Education Management industry. The role will strengthen corporate branding, improve digital visibility, deliver educational events, and develop marketing campaigns that support student admissions across group schools. The successful candidate will combine strategic planning with hands-on content creation, social media management, website marketing, event coordination, and collaboration with school admissions teams.

Job Details

Country: United Arab Emirates

City: Dubai

Industry: Education Management

Function: Marketing Communications

Salary: 6500-11000 AED per month Estimated salary range based on similar jobs in Dubai; please confirm the final offer with the employer.

Gender: Any

Candidate Nationality: Any

Job Type: Full-time

Role Context

The Marketing and Events Executive will connect the LEAMS Education brand with prospective families, current school communities, media audiences, and education-sector stakeholders. The position will turn school achievements, educational programs, and admissions priorities into consistent campaigns across digital and physical channels. Strong execution in this role will increase brand recognition, improve audience engagement, and provide admissions teams with relevant content and promotional support.

Key Responsibilities

• Manage and strengthen corporate branding across the website, social media, external publications, and promotional materials.
• Work with Group School Admission Officers to develop campaigns that support student enrollment.
• Create and maintain an integrated marketing plan covering corporate and school-level priorities.
• Produce and update website pages, newsletters, social posts, blogs, and campaign content.
• Maintain consistent brand language, visual identity, and messaging across communication channels.
• Plan content calendars and coordinate timely publication around admissions periods, events, and school milestones.

The executive will translate education-related information into clear and engaging content suited to parents, students, staff, and external audiences.

• Manage content for Facebook, Instagram, LinkedIn, X, and other relevant digital platforms.
• Lead social media marketing, website promotion, search engine optimization, and Google listing updates.
• Monitor engagement data and use performance findings to improve future campaigns.
• Plan and deliver educational events, exhibitions, open days, and marketing communication activities.
• Coordinate event schedules, venues, suppliers, materials, branding, photography, and audience communication.
• Research education-sector trends and review media coverage relevant to LEAMS Education.
• Prepare blogs, newsletters, press releases, brochures, presentations, exhibition materials, and promotional collateral.
• Collaborate with admissions, academic, leadership, and school operations teams.
• Manage several campaigns and event timelines without compromising quality or deadlines.
• Maintain organized records of marketing assets, content approvals, event requirements, and campaign outcomes.

Ideal Profile

Applicants should hold a Master 's degree in Marketing, Mass Communications, Public Relations, Business Administration, or a related discipline.

Relevant experience in marketing, communications, digital content, branding, or event management is required.

Previous exposure to schools or the wider education sector will be preferred.

The successful candidate will demonstrate excellent writing, editing, proofreading, presentation, organization, and project-management skills.

Creativity must be supported by professional judgment, attention to detail, and awareness of current digital marketing trends.

Proficiency in Canva, Adobe Creative Suite, and comparable graphic-design tools is required.

Photography, videography, and video-editing capabilities will be a significant advantage.

Skills Set

• Corporate branding
• School admissions marketing
• Marketing strategy
• Event Planning-Coordination
• Website content management
• Social media marketing
• Search engine optimization
• Google listings
• Content writing and editing
• Newsletter production
• Blog development
• Press release writing
• Marketing collateral design
• Canva
• Adobe Creative Suite
• Photography and videography
• Video editing
• Media monitoring
• Campaign performance analysis
• Project and time management

Why Join Us

This position offers broad ownership across branding, admissions, digital marketing, content, events, media, and creative production. The selected executive will work across several schools and gain direct exposure to campaigns that influence family engagement and student enrollment. LEAMS Education supports career development through Continuing Professional Development and shared learning.

The employment package includes a tax-free salary, medical insurance, free tuition for children in affiliated schools, long-term employment opportunities, and other benefits in accordance with UAE labour law.

About the Company

LEAMS Education comprises British and CBSE schools across Dubai. The organization invests in employee development, collaborative professional learning, and communication strategies that connect its schools with diverse families and communities.