Manager - BD & Sales (Packaging)

Precision; United Arab Emirates; On-site; AED 446,000 - 670,000; Full time

Job summary

Precision is seeking a seasoned Sales Leader in the UAE to manage the sales function, oversee packaging accounts, and identify growth opportunities across the portfolio. You will develop and implement strategies to deliver competitive solutions that meet customer needs and company objectives.

Leverage expertise in key account management, pricing strategies, and cross‑functional collaboration to drive profitable sales growth and strong customer satisfaction.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Engineering, Packaging Technology, or related discipline.
• Postgraduate qualification or professional certification in Sales, Marketing, or Business Management is an advantage.
• 10-12 years of progressive experience in sales or business development, preferably within packaging, plastics, or manufacturing environments.
• Proven experience in key account management and managing large customer portfolios.
• Demonstrated success in developing new business within existing accounts and achieving profitable sales growth.
• Well‑networked within the UAE, GCC, and Middle East business community, with in‑depth knowledge of market dynamics, customer expectations, pricing structures, and the competitive landscape.
• Strong financial acumen, including pricing strategies, cost control, budgeting, and profitability analysis.
• Excellent presentation, negotiation, and communication skills, with the ability to deliver technical and commercial presentations.
• Proficiency in sales forecasting, CRM systems, and sales reporting tools.

Responsibilities

• Develop and implement sales strategies to achieve packaging sales growth.
• Collaborate with engineering, quality, supply chain and finance to align sales activities.
• Manage pricing and discount strategies to maximize volume.
• Prepare sales forecasts and set targets; monitor and adjust plans.
• Oversee the sales budget and optimize resources.
• Build strong relationships with key clients and identify new opportunities.
• Identify market trends and recommend product development.
• Respond promptly to enquiries; ensure customer satisfaction.
• Deliver product demos and presentations to drive sales.
• Oversee orders and negotiate terms; attend pre‑contract site meetings.
• Drive sales process improvements and improve reporting.
• Monitor sales reports accuracy and develop new tools.
• Coordinate with cross-functional managers to integrate sales activities.
• Stay updated on industry trends and competitor activity.
• Represent the company professionally at meetings and events.
• Ensure compliance with ISO and local regulations; maintain records.

Skills

Key account management

Sales strategy

Negotiation

Presentation

CRM proficiency

Market analysis

Education

Bachelor’s degree in business/engineering/packaging

Tools

CRM systems

Sales forecasting tools

Reporting tools

Job description

Job Description

Responsible for managing the sales function, overseeing existing packaging accounts, and identifying opportunities to develop new business within the portfolio. Develop and implement sales strategies and policies to deliver competitive solutions that meet customer needs and achieve company objectives.

Functional Responsibilities

• Contribute to business planning by assisting the Head of Department in developing sales strategies and plans that are consistent with the organizations’ objectives to achieve the short and long term sales goals for packaging, with the target on achieving maximum profitable sales growth
• Liaise with other teams across the organization (particularly engineering, quality, supply chain and finance) to ensure that sales strategies and activities are integrated with other parts of the business and aligned with the overall corporate objectives. Establish and maintain positive relationships.
• Explore pricing and discount strategies to maximize your volume and financial targets as well as deliver excellent service to your customers.
• Prepare sales forecast; establish targets in areas such as product mix, sales volume, market share, or business development and monitor the performance of the organization against these targets; adjust sales strategies and plans to meet changing markets and competitive conditions.
• Oversee the overall sales budget; monitor the cost and effectiveness of sales activities to optimize resources and prioritize spending.
• Manage and build strong business relationships with the key clients, to understand their requirements, identify new business opportunities, and address any issues/concerns, ensuring customer satisfaction and repeat business
• Identify new business opportunities, assess market trends, and recommend product development or enhancement to meet customer demands.
• Keep abreast of customer and prospect business needs and ensure a prompt turnaround of enquiries is followed up by the sales team.
• Deliver presentations and hands‑on demonstrations of Precision products, applications and technologies for the purpose of product sales.
• Oversee all sales orders and negotiate terms and conditions of sales; attend pre‑contract site meetings, often alongside colleagues with major clients to finalize requirements that will maximize the organizations’ business interests.
• In conjunction with the peers and sales team proactively identify opportunities for sales process improvement by inspecting sales process quality and prioritize opportunities for improvement; understands process bottlenecks and inconsistencies and facilitates continuous process improvement.
• Monitors the accuracy and efficient distribution of sales reports and other intelligence essential to the sales department; recommends revision to existing reports, or assists in the development of new reporting tool as needed.
• Monitor the status of sales management activities to identify problem areas and adapt procedures to improve the overall performance of the team.
• Liaise with functional and operational area managers (for example in business development, marketing, finance, supply and logistics) to ensure that sales administration activities are integrated with other parts of the business and appropriate for current and future sales management activities.
• Stay updated on industry trends, competitors' activities, and market dynamics to identify opportunities for business growth.
• Maintain the highest levels of professionalism and integrity while representing the company in customer meetings, industry events, and conferences.
• Ensure compliance to Safety, Quality, Food Safety and Environment requirements as specified in the global QHSE Management System with strict adherence to ISO and local regulatory authorities.
• Ensure that all records and documents are up to date, true & correct and have full traceability at all times and that all processes, procedures & activities meet and match those laid down under company ISO and management procedures.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Engineering, Packaging Technology, or a related discipline.
• Postgraduate qualification or professional certification in Sales, Marketing, or Business Management is an advantage.

• 10-12 years of progressive experience in sales or business development, preferably within packaging, plastics, or manufacturing environments.
• Proven experience in key account management and managing large customer portfolios.
• Demonstrated success in developing new business within existing accounts and achieving profitable sales growth.

• Good understanding and knowledge of the manufacturing industry, plastic industry would be an advantage.
• Well‑networked within the UAE, GCC, and Middle East business community, with in-depth knowledge of market dynamics, customer expectations, pricing structures, and the competitive landscape.
• Strong financial acumen, including pricing strategies, cost control, budgeting, and profitability analysis.
• Excellent presentation, negotiation, and communication skills, with the ability to deliver technical and commercial presentations.
• Proficiency in sales forecasting, CRM systems, and sales reporting tools.