Luxury Real Estate Social Media Strategist

Luxarabia Real Estate; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Luxarabia Real Estate is seeking a Marketing Specialist to manage and grow our social media presence across Instagram, Facebook, LinkedIn, TikTok and YouTube. You will tailor content for international markets and ensure a premium visual identity aligned with our brand.

You will plan, create and publish content, collaborate with designers and video editors, and monitor performance to optimize engagement and reach in luxury real estate markets.

Qualifications

• Experience in social media management and graphic design.
• Proficiency in Canva, Adobe Photoshop, Illustrator or similar design tools.
• Strong understanding of Instagram, Facebook, LinkedIn, TikTok and YouTube.
• Excellent attention to detail and visual consistency.
• Strong creativity, organization and time management.
• Ability to manage multiple accounts and deadlines simultaneously.
• Understanding of luxury branding and real estate marketing is a mandatory.

Responsibilities

• Manage Luxarabia's social media accounts across Instagram, Facebook, LinkedIn, TikTok and YouTube.
• Plan, schedule and publish content according to the weekly content calendar.
• Ensure regular posting and consistency across all platforms.
• Adapt content to each platform, audience and market.
• Design high-quality social media posts, stories, carousels and infographics.
• Create thumbnails and covers for YouTube videos and Instagram content.
• Develop visually engaging content about real estate projects, market trends and company updates.
• Maintain a modern, premium visual identity aligned with Luxarabia branding guidelines.
• Coordinate content for property launches, events and campaigns.
• Monitor performance and prepare weekly reports to optimize strategy.

Skills

Social media management

Graphic design

Instagram

Facebook

LinkedIn

TikTok

YouTube

Attention to detail

Time management

Multi-account management

Luxury branding

Real estate marketing

Creativity

Organization

Tools

Canva

Adobe Photoshop

Illustrator

Job description

Luxarabia Real Estate is seeking a Marketing Specialist to manage and grow our social media presence across Instagram, Facebook, LinkedIn, TikTok and YouTube. You will tailor content for international markets and ensure a premium visual identity aligned with our brand.

You will plan, create and publish content, collaborate with designers and video editors, and monitor performance to optimize engagement and reach in luxury real estate markets.