Insights Analyst, Mobile Analytics

Remotedxb; Dubai; On-site; AED 120,000 - 240,000; Full time

Job summary

NPR seeks a data analytics specialist to support product analytics for the NPR App, site, and video. You'll design measurement plans, implement tagging with Google Tag Manager, and write SQL queries to track performance across datasets.

You'll collaborate with Product stakeholders, work with Data Products on dashboards, and help resolve data issues while streamlining data infrastructure and documenting analytics across apps and websites.

Qualifications

• 2+ years of experience working with SQL and relational databases.
• Experience with BigQuery and Dataform for data modeling and data pipelines.
• 2+ years in Google Firebase and app analytics.
• Expertise with GA4 or equivalent large digital datasets.
• 2+ years creating GTM measurement plans and QC processes.
• Experience with Looker for dashboards and data exploration.
• Proficient in Excel or Google Sheets with advanced formulas.
• Understanding data-tracking lifecycles across digital platforms.

Responsibilities

• Support product analytics needs for NPR App, site, and video.
• Develop and manage measurement plans using Google Tag Manager.
• Write SQL queries to provide performance analytics across datasets.
• Maintain relationships with Product stakeholders to support daily analytics needs.
• Partner with Data Products on dashboard and tool design.
• Support diagnosing and resolving data issues.
• Streamline scheduled queries and data infrastructure.
• Write documentation for app, video, and website analytics.

Skills

SQL

GA4

Python

R

Excel/Sheets

Cross-functional collaboration

Data-driven decision making

Tools

BigQuery

Dataform

Looker

Google Tag Manager

Firebase Analytics

Excel

Job description

Responsibilities

• Support product analytics needs for the NPR App, site, and video
• Develop and manage measurement plans using Google Tag Manager
• Write SQL queries to provide performance analytics across datasets
• Maintain relationships with Product stakeholders to support daily analytics needs
• Partner with Data Products on dashboard and tool design
• Support diagnosing and resolving data issues
• Streamline scheduled queries and data infrastructure
• Write documentation for app, video, and website analytics

Requirements

• 2+ years expertise in SQL and databases
• Experience in BigQuery and/or Dataform
• 2+ years expertise in Google Firebase and app analytics
• Expertise with GA4 or similar large digital behavior datasets
• 2+ years experience with Google Tag Manager measurement plans and QC
• Experience in Looker
• Proficiency in Excel or Google Sheets with complex formulas
• Understanding of data tracking life cycles across digital platforms
• Experience collaborating with technical teams on digital product measurement

Preferred Qualifications

• Experience in news media
• Experience building statistical models using R or Python
• Experience identifying complex analytical issues requiring cross-functional collaboration

About the Company

NPR is a mission-driven multimedia organization producing award-winning news, information, and music programming in partnership with hundreds of independent public radio stations across the nation.