Influencer Partnerships Lead — Data-Driven Growth (MENA)

XTB online investing; Dubai; On-site; AED 180,000 - 320,000; Full time

Job summary

XTB online investing in Dubai is seeking a creative, data-driven Influencer & Partnership Manager to lead influencer marketing across the MENA region. You will identify creators, negotiate partnerships, manage end-to-end campaigns, and analyze performance to drive results.

The role requires strong understanding of influencer landscape, social media trends, content creation, and regulatory requirements; English fluency is essential, Arabic is a plus.

Qualifications

• 2–4 years of experience in influencer marketing, social media, digital marketing, or similar role.
• Strong understanding of the MENA influencer and social media landscape.
• Proven experience managing influencer campaigns from start to finish.
• Strong knowledge of Instagram, TikTok, YouTube, and other major social platforms.
• Good negotiation and communication skills.
• Strong analytical and reporting skills with data and audience insights.

Responsibilities

• Develop and execute influencer marketing strategies aligned with marketing objectives.
• Research and identify relevant influencers and creators across MENA markets.
• Build and maintain a database of influencers categorized by market, audience, platform, niche, and performance.
• Monitor emerging creators and new content formats.
• Evaluate influencers based on audience quality, engagement, reach, demographics, content quality, and brand fit.
• Manage influencer campaigns from outreach through execution, approval, publication, and reporting.
• Coordinate briefs, deliverables, timelines, content approvals, and publishing schedules.
• Communicate with influencers, agencies, and external partners daily.
• Negotiate rates, deliverables, usage rights, and campaign terms.
• Ensure all influencer content follows brand guidelines and regulatory requirements.

Skills

Influencer marketing

Social media

Negotiation

Analytics

Project management

English fluency

Arabic a plus

Job description

XTB online investing in Dubai is seeking a creative, data-driven Influencer & Partnership Manager to lead influencer marketing across the MENA region. You will identify creators, negotiate partnerships, manage end-to-end campaigns, and analyze performance to drive results.

The role requires strong understanding of influencer landscape, social media trends, content creation, and regulatory requirements; English fluency is essential, Arabic is a plus.