Hybrid Digital Marketing & Design Lead

BE SKILLFUL; Ajman; Hybrid; AED 120,000 - 180,000; Full time

Job summary

BE SKILLFUL in Ajman, United Arab Emirates, seeks a Digital Marketing Specialist to lead and execute marketing activities for AVA NEXUS and BE SKILLFUL projects. The role is hybrid, encompassing hands-on content creation, campaign delivery, and directing a Marketing Specialist to ensure consistent publishing and customer engagement.

You will manage social media, optimize paid campaigns across Meta Ads and Google Ads, and develop content plans and promotional materials.

Qualifications

• Strong knowledge of digital marketing strategies and campaign execution.
• Hands-on content creation and publishing across channels.
• Experience with paid advertising across major platforms.

Responsibilities

• Manage and publish content across social media platforms.
• Set up, monitor, and optimize paid campaigns (Meta Ads, Google Ads).
• Develop content plans and publish schedules for projects.
• Create marketing content for services and campaigns.
• Execute digital marketing for all services and projects.
• Run lead generation campaigns and customer acquisition activities.
• Track KPIs and report performance.
• Respond to inquiries and guide potential customers to the relevant team.
• Monitor market trends and competitors across digital platforms.
• Coordinate digital launches and promotions for new services.
• Direct the Marketing Specialist to ensure consistent publishing and engagement.

Skills

Digital marketing

Graphic design

Video editing

Social media management

Meta Ads

Lead generation

Copywriting

Branding

AI marketing tools

Tools

Meta Ads Manager

Google Ads

Premiere Pro

CapCut

Adobe Photoshop

Illustrator

Canva

Job description

BE SKILLFUL in Ajman, United Arab Emirates, seeks a Digital Marketing Specialist to lead and execute marketing activities for AVA NEXUS and BE SKILLFUL projects. The role is hybrid, encompassing hands-on content creation, campaign delivery, and directing a Marketing Specialist to ensure consistent publishing and customer engagement.

You will manage social media, optimize paid campaigns across Meta Ads and Google Ads, and develop content plans and promotional materials.