Gulf Marketing Deployment Lead

BAT; Dubai; On-site; AED 180,000 - 240,000; Full time

Benefits offered by this job

Market-leading bonus

Health plans varies by country

Work-life balance initiatives

Transportation support

Flexible holiday plan

Job summary

BAT in Dubai, UAE seeks a Marketing Deployment Executive, Gulf to plan and execute brand campaigns in the Gulf region. You will coordinate brand plans, manage touchpoints, budget and agency partners while ensuring timely delivery and local adaptation of messages.

The role requires 2+ years in brand or trade marketing, a marketing/business degree, and strong project management, analytics and agile working capabilities within a dynamic market. Attractive bonus and benefits offered.

Qualifications

• Minimum 2 years of experience in Brand or Trade Marketing industry.
• Proven project management skills enabling multi-category and brand management.
• Enthusiasm for trade, consumer insights, campaign creation and implementation.
• Ability to operate in a rapid, agile environment with tight timelines.
• Understanding of agency scope and management of creative assets to meet objectives.

Responsibilities

• Support planning and implementation of brand plans to generate value within targeted segments and growth spaces.
• Manage operational plans, agency briefs, touchpoints, budgeting and project tracking.
• Monitor budget to ensure activities are accounted for and optimized.
• Localize brand message and ensure touchpoints have merchandising materials in stock.
• Track Gulf market metrics and propose adjustments based on evaluations and rollout plans.
• Conduct ongoing market visits and spot-check campaign deployments.
• Provide monthly updates on cycle plan and project status.
• Engage and manage external agencies and suppliers for activities.

Skills

Brand marketing

Trade marketing

Project management

Budget management

Agency liaison

Analytics

Education

Bachelor's degree in marketing or business administration

Job description

BAT in Dubai, UAE seeks a Marketing Deployment Executive, Gulf to plan and execute brand campaigns in the Gulf region. You will coordinate brand plans, manage touchpoints, budget and agency partners while ensuring timely delivery and local adaptation of messages.

The role requires 2+ years in brand or trade marketing, a marketing/business degree, and strong project management, analytics and agile working capabilities within a dynamic market. Attractive bonus and benefits offered.