Growth Marketing Manager - FinTech (Ethical Finance)

Wahed; Sharjah; Hybrid; AED 180,000 - 300,000; Full time

Benefits offered by this job

Remote work

Job summary

Wahed is seeking a hands-on Marketing Manager to plan, execute and optimise marketing activities across the full customer journey. The role covers performance marketing, social media, content creation, email marketing, referrals, partnerships, events and communications.

The ideal candidate blends strategic thinking with execution, comfortable creating content, managing campaigns and budgets, collaborating with external partners and using data to improve performance.

Qualifications

• 4–7 years of broad marketing experience in FinTech, financial services, technology or fast-growth environments.
• Experience across performance marketing, social media, content creation, email marketing, partnerships, events and communications.
• Strong hands-on content creation and copywriting; ability to brief or create visual/video content.
• Experience managing paid media budgets, agencies, influencers, vendors and external partners.
• Strong analytical skills to use campaign data to improve performance.
• Excellent project-management, communication and stakeholder-management skills.
• Ability to work independently in a remote or hybrid environment; manage multiple priorities.
• Bachelor’s degree in Marketing, Communications, Business or related field.
• Experience in financial services marketing or understanding of ethical/Shariah-compliant finance is an advantage.

Responsibilities

• Develop and execute integrated marketing plans aligned with Wahed’s objectives and customer needs.
• Manage marketing calendar across campaigns, content, launches, partnerships, events and communications.
• Plan, launch and optimise paid campaigns across digital channels (search and social).
• Manage marketing budgets and KPIs (CAC, conversion, ROI).
• Manage Wahed’s social media and create engaging content across platforms.
• Create marketing content: social posts, copy, graphics, videos, articles, materials, customer communications.
• Develop and manage email, push notifications and lifecycle campaigns.
• Design referral and loyalty initiatives to boost growth.
• Identify and manage influencers, affiliates, partners, agencies and stakeholders.
• Plan and execute webinars, conferences, community events (online/offline).
• Support PR, media opportunities, product launches and corporate comms.
• Conduct market and competitor research to identify trends and growth opportunities.
• Monitor campaigns and provide reports with results and actions.
• Collaborate with Country Management, Product, Compliance, Legal, Ops, Support and global Marketing teams.
• Ensure marketing materials and promotions receive internal approvals before publication.

Skills

Performance marketing

Social media

Content creation

Email marketing

Campaign management

Budget management

Analytics

Communication

Project management

Education

Bachelor’s degree in Marketing

Job description

Wahed is seeking a hands-on Marketing Manager to plan, execute and optimise marketing activities across the full customer journey. The role covers performance marketing, social media, content creation, email marketing, referrals, partnerships, events and communications.

The ideal candidate blends strategic thinking with execution, comfortable creating content, managing campaigns and budgets, collaborating with external partners and using data to improve performance.