Field Sales & Merchandising Coordinator

PepsiCo; Dubai; On-site; AED 80,000 - 130,000; Full time

Job summary

PepsiCo in Dubai seeks a dynamic field sales professional to drive orders, manage relationships with store teams, and execute promotions across assigned accounts. You will monitor stock, ensure product availability, and coordinate with merchandisers to optimize displays and planograms.

The ideal candidate has FMCG field sales or preselling experience, strong negotiation skills, and the ability to plan visits while meeting sales targets.

Qualifications

• Previous field sales or preselling experience in FMCG and Modern Trade.
• Basic selling and negotiation skills, with the ability to build relationships with store personnel.
• Understanding of store execution, stock rotation, promotions, and product availability.
• Ability to plan store visits, follow up on challenges, and work toward sales targets.
• Comfortable using sales applications and basic reporting tools.
• Good communication skills in English; additional languages relevant to the assigned area are an advantage (Arabic, Urdu)
• Valid UAE driving license.

Responsibilities

• Visit assigned stores according to the agreed route plan and build effective relationships with store teams.
• Achieve assigned sales targets by securing orders, identifying sales opportunities, and following up on gaps against plan.
• Implement contractual elements for assigned accounts/ area
• Monitor stock levels, recommend appropriate orders, and help prevent out-of-stock situations.
• Ensure listed products, new launches, and promotional items are available in assigned stores.
• Execute agreed promotions, pricing, displays, planograms, and merchandising standards, working with merchandisers where applicable.
• Check shelf availability, visibility, and product condition during store visits. Report and follow up on execution gaps.
• Manage GRVs within the assigned area, including identifying returns, checking supporting details, coordinating collection, and tracking cases through closure.
• Monitor near-expiry stock and reduce returns and avoidable losses.
• Resolve routine store-level issues and elevate matters requiring support from the Supervisor or Key Account Manager.
• Maintain accurate visit, order, stock, GRV, and competitor activity records. Provide timely updates on sales and execution performance.

Skills

Field sales experience

Negotiation skills

Store execution knowledge

Sales planning

English communication

Arabic/Urdu language

Job description

PepsiCo in Dubai seeks a dynamic field sales professional to drive orders, manage relationships with store teams, and execute promotions across assigned accounts. You will monitor stock, ensure product availability, and coordinate with merchandisers to optimize displays and planograms.

The ideal candidate has FMCG field sales or preselling experience, strong negotiation skills, and the ability to plan visits while meeting sales targets.