FandB Premium Manager Freelance

Coca-Cola Arena; Dubai; On-site; AED 180,000 - 240,000; Part time

Job summary

Coca-Cola Arena is seeking a freelancer to lead premium F&B operations across VIP suites and premium hospitality areas in Dubai. You will manage end-to-end event planning, staffing, menu setup and live service, ensuring high standards and strong commercial performance.

You will work with culinary, ICT, Procurement, and Finance teams, maintaining strict food safety, cost control, and client satisfaction metrics. Fluent English required; UAE experience preferred.

Qualifications

• Bachelor’s degree in Hospitality Management or related field.
• HACCP Level 3 or equivalent PIC certification preferred.
• English fluency; Arabic a plus; previously in UAE a plus.

Responsibilities

• Oversee end-to-end planning and delivery of premium F&B operations.
• Deliver revenue targets and manage labor costs and inventory.
• Ensure exceptional guest service and client satisfaction.
• Coordinate with culinary, ICT, Procurement, HSE, and Finance teams.
• Prepare post-event reports on sales, staffing and feedback.

Skills

Premium F&B operations

VIP suites management

Budget & P&L control

Labor cost control

Staff management

POS systems

QR ordering

Food safety & HACCP

English fluency

Event coordination

Education

Bachelor’s degree in Hospitality Management

Business Administration

Tools

POS software

Handheld terminals

QR-code ordering systems

Job description

Job Description:

ABOUT THE ROLE

Legends Global teams across the world are innate problem solvers and people who thrive on the excitement of developing events that create opportunity and connection. We are meticulous planners, innovative thinkers, relationship specialists and acutely experienced business leaders who love what they do.

At Legends Global, we love events, its what we do. Its a part of our DNA and what drives us.

This role involves:

• Managing the daily planning and event delivery of premium F&B operations across all assigned hospitality areas.
• Delivering approved revenue and cost targets for premium F&B operations.
• Ensuring exceptional guest service, efficient event delivery and strong commercial performance.
• Overseeing F&B services across private suites, Live Lounge, The Deck, Premier Clubs and other designated premium hospitality areas.
• Working closely with the culinary team, sports hospitality team and relevant internal departments
• Ensuring each event is delivered to the agreed service standards and client requirements.
• Preparing post-event reports covering sales, staffing, guest feedback, operational challenges and improvement actions

Key Areas of Responsibility:

• Premium F&B Operations: Oversee end-to-end planning, staffing, menu setup, and live/non-live event execution to maintain high service and presentation standards.
• Guest Experience & VIP Relations: Ensure exceptional, tailored service for suite holders and VIP clients, handling feedback and continuous service recovery.
• Team Leadership & Development: Lead, train, and manage supervisors and service teams, conducting pre-event briefings and fostering product/system knowledge.
• Commercial & Financial Control: Drive F&B sales growth, manage labor costs and inventory, control wastage, and coordinate accurate billing with Finance.
• Systems & Operational Coordination: Manage POS, handheld, and QR ordering systems while collaborating across departments (ICT, Ops, Procurement, Event Mgmt) for smooth delivery.
• Compliance & Quality Assurance: Enforce strict food safety, hygiene, allergen awareness, and HSE standards across all premium zones.

As part of our commitment to national talent development, this position is open to UAE National applicants, and we strongly encourage qualified professionals to apply.

This role is on a freelancer agreement, and it requires the candidate to have their own visa / sponsorship. A detailed job description can be found below.

ABOUT YOU

Everyday our people are responsible for delivering extraordinary experiences for every guest who walks through our doors.

You will have a shared values and people-centric mind set and genuinely want to make a difference. Thats what makes you stand out from the crowd and why we want to meet with you.

You should have:

Qualifications:

• Bachelor’s Degree in Hospitality Management, Business Administration, or a related field.
• Certified training in Food Safety & Hygiene (HACCP Level 3 or equivalent PIC certification preferred).
• Certification in Responsible Service of Alcohol / Personal License (if applicable).

Experience:

• 5-7+ years of progressive experience in high-volume, premium F&B operations, VIP suites, or luxury hospitality management.
• Hands-on experience managing operational budgets, P&L targets, labor cost controls, and stock inventory management.
• Experience managing shift supervisors, service crews, and casual staffing teams.
• Previous experience in the UAE, preferably in the live event, sports, or entertainment industry.
• Excellent oral and written communication skills.
• Fluent in English.
• Arabic is a plus.

Skills and Knowledge Requirements:

• In-depth knowledge of premium fine-dining service, menu delivery, culinary coordination, and VIP client relationship management.
• Hands-on experience with modern POS software, handheld terminals, and QR-code ordering systems.
• Strong understanding of event reconciliation, cost control, inventory auditing, upselling strategies, and sales reporting.
• Proven ability to collaborate seamlessly with Culinary, ICT, Procurement, HSE, Event Operations, and Finance teams.
• Solid knowledge of local municipality food health, safety, hygiene, allergen awareness, and HSE regulations.

Personal Qualities:

• Friendly and amicable personality.
• Excellent listening and communication skills at all levels.
• Excellent internal and external stakeholder management skills.
• Excellent personal presentation and grooming.
• Willingness to work as a team member and accept direction.
• Can do attitude without compromise of safety.
• Ability to work under pressure and meet deadlines.