Dubai Hospitality Social Media Specialist

Accor Group; Dubai; On-site; AED 78,000 - 123,000; Full time

Job summary

Accor in Dubai invites a Social Media Executive - Digital Content to lead campaigns and content across Instagram, Facebook, LinkedIn, TikTok, YouTube, and X.

You will turn hotel experiences and brand stories into engaging content, coordinate with multiple properties, and use analytics to drive performance.

Ideal candidate has 2–3 years in social media, strong writing, and video skills; join a fast-paced hospitality marketing team.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related discipline.
• 2–3 years of professional social media experience.
• Hands-on with Instagram, Facebook, LinkedIn, TikTok, YouTube, and X.
• Strong ability to plan campaigns, measure performance, and optimize content.

Responsibilities

• Plan and execute cross-platform social media campaigns.
• Create platform-specific content and calendars.
• Script, shoot, and edit short-form videos.
• Publish content and manage brand voice.
• Track engagement, reach, and follower growth.
• Analyze performance and optimize future campaigns.

Skills

Social media marketing

Digital content creation

Content strategy

Campaign management

Video editing

Analytics tools

Community management

Instagram

Facebook

LinkedIn

TikTok

YouTube

Content planning

Brand storytelling

Education

Bachelor's degree in Marketing

Job description

Accor in Dubai invites a Social Media Executive - Digital Content to lead campaigns and content across Instagram, Facebook, LinkedIn, TikTok, YouTube, and X.

You will turn hotel experiences and brand stories into engaging content, coordinate with multiple properties, and use analytics to drive performance.

Ideal candidate has 2–3 years in social media, strong writing, and video skills; join a fast-paced hospitality marketing team.