DIGITAL MARKETING EXPERT

Quick Digital Solutions; Dubai; On-site; AED 240,000 - 420,000; Full time

Job summary

Quick Digital Solutions in Dubai seeks a Digital Marketing Expert to craft and execute multi-channel campaigns for two DTC e-comm sites, aligning with client goals and managing budgets.

You will optimize paid and organic strategies, analyze performance, report ROI, and drive growth with data-driven insights across Google, YouTube, Meta, LinkedIn, and more.

Qualifications

• 5+ years in digital marketing strategy, implementation across channels, and analytics.

Responsibilities

• Develop a comprehensive Digital Marketing strategy for 2 x DTC e-comm websites based on client goals, including budget setting and management.
• Create and publish ad campaigns across Google, YouTube, Meta Suite, LinkedIn, Strava, etc.
• Work with internal content teams to implement organic and paid content aligned with paid performance strategy
• Monitor ad copies, keywords, bids, and other elements to optimize campaigns.
• Manage the budget to maximize ROI on every dirham spent.
• Measure and report performance of all digital marketing campaigns against ROI and KPIs.
• Manage organic search traffic and ranking campaigns on Google; analyze SEO trends and provide insights to web development.
• Use analytics to evaluate end-to-end customer experience across channels and optimize conversion funnels.
• Review visual assets for ads to improve engagement and ROI.

Skills

Digital strategy

Campaign execution

Analytics & insights

A/B testing

Data-driven decision making

Fluent English

Luxury brand experience

Education

Master's/Bachelor's in Marketing or Digital Marketing

Tools

Google Analytics

Adobe Analytics

SQL

Google Ads

Meta Ads (Facebook)

LinkedIn Ads

Job description

DIGITAL MARKETING EXPERT

• Full Time
• Dubai, UAE

Responsibilities

• Develop a comprehensive Digital Marketing strategy for 2 x DTC e-comm websites based on overarching client goals, including budget setting and management.
• Create and publish ad campaigns across relevant platforms (including Google, YouTube, Meta Suite, LinkedIn, Strava, etc).
• Work with internal content development teams to ensure a strategic implementation of organic and paid content, that works hand-in-hand with the paid performance strategy
• Monitor ad copies, keywords, bids, and other elements of Digital Ads to optimize campaigns.
• Effectively manage the budget to maximize ROI on every dirham spent.
• Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Manage and strategize organic search traffic and organic keyword ranking campaigns on the Google search engine.
• Analyse trends in SEO campaigns to regularly provide insightful and actionable data for the web development team.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Review and share feedback on visual assets/content prepared for Digital Ads to improve audience engagements and yield higher ROI.

Qualifications

• 5+ years of experience in digital marketing strategy, implementation across channels, and analytics, with a track record of driving business growth through data-driven insights.
• Experience in executing marketing campaigns across Google-paid ad solutions, affiliate networks, and re-targeting solutions.
• Proficiency in a range of digital analytics tools and technologies, such as Google Analytics, Adobe Analytics, and SQL. Proficiency in Paid Ad Creation and Management in Google, Facebook, and other social media platforms.
• Experience with A/B and multivariate experiments
• Strong analytical and problem-solving skills, with the ability to extract insights from complex data sets.
• Master's/bachelor’s degree in marketing, digital marketing, or similar.
• Excellent communication and presentation skills, with the ability to effectively communicate technical concepts to a non-technical audience.
• Experience in digital marketing for luxury sports or athleisure brands, including e-comm. – (Preferred)
• Certification in Google & Meta Ads – (Preferred)
• Fluent in English