Digital Marketing Executive

Dmatics It Solutions; Dubai; On-site; AED 70,000 - 110,000; Full time

Job summary

Dmatics It Solutions in Dubai is seeking a creative Marketing Executive to manage our social media and digital marketing efforts, grow our brand online, and generate leads for our IT solutions.

You will plan content across Instagram, Facebook, LinkedIn, YouTube and Google Business Profile, craft engaging copy for posts and campaigns, create creatives with Canva, CapCut and Adobe Express, run paid campaigns, and track performance using GA4 and related tools.

Qualifications

• Hands-on experience in social media and digital marketing.
• Strong knowledge of major platforms (Instagram, Facebook, LinkedIn, YouTube, Google Business Profile).
• Proficiency with Meta Business Suite, Meta Ads Manager and Google Ads.
• Proficient in Canva, CapCut/Adobe Express and basic video editing.
• Good understanding of SEO, GA4, Google Search Console and Excel/Google Sheets.
• Comfortable using AI marketing tools such as ChatGPT, Gemini and Canva AI.

Responsibilities

• Plan and manage content across Instagram, Facebook, LinkedIn, YouTube and Google Business Profile
• Build monthly content calendars and write engaging copy for posts, Reels, ads and campaigns
• Create creatives, Reels and short videos using Canva, CapCut/Adobe Express and AI tools
• Run and optimise paid campaigns on Meta Ads Manager and Google Ads
• Improve website and content visibility through SEO best practices
• Track performance using GA4, Google Search Console and Meta Business Suite, and share monthly reports
• Monitor social media trends and competitors, and suggest new ideas and campaigns
• Support lead generation activities and work closely with the sales team

Skills

Social media marketing

Digital marketing

Content creation

Analytics

Communication

Tools

Meta Business Suite

Meta Ads Manager

Google Ads

Canva

CapCut

Adobe Express

GA4

Google Search Console

Excel/Google Sheets

Job description

ABOUT THE ROLE:

We're looking for a creative and data-driven Marketing Executive to manage our social media and digital marketing, grow our brand online and generate leads for our IT solutions.

JOB RESPONSIBILITIES:

Plan and manage content across Instagram, Facebook, LinkedIn, YouTube and Google Business Profile

Build monthly content calendars and write engaging copy for posts, Reels, ads and campaigns

Create creatives, Reels and short videos using Canva, CapCut/Adobe Express and AI tools

Run and optimise paid campaigns on Meta Ads Manager and Google Ads

Improve website and content visibility through SEO best practices

Track performance using GA4, Google Search Console and Meta Business Suite, and share monthly reports

Monitor social media trends and competitors, and suggest new ideas and campaigns

Support lead generation activities and work closely with the sales team

REQUIREMENTS:

Female candidate with 2-3 years of hands-on experience in social media and digital marketing

Strong knowledge of Instagram, Facebook, LinkedIn, YouTube and Google Business Profile

Hands-on experience with Meta Business Suite, Meta Ads Manager and Google Ads

Proficient in Canva, CapCut/Adobe Express and basic video editing

Good understanding of SEO, GA4, Google Search Console and Excel/Google Sheets

Comfortable using AI marketing tools such as ChatGPT, Gemini and Canva AI

Strong communication, creativity and analytical skills, with the ability to work independently and take ownership