Design Manager: Performance Creative & Conversion

Client of Salt; Dubai; A distancia; AED 180.000 - 340.000; Jornada completa

Descripción de la vacante

Client of Salt is seeking a versatile creative leader to own the journey from ad click to conversion, and to shape the creative across display, video and ad copy. You’ll sometimes build in Figma and explain decisions to clients, with a Dubai time overlap.

You’ll audit acquisition paths, redesign landing pages and forms, produce assets for Google, Meta and TikTok, manage video projects and budgets, write CTAs, run tests and use AI to improve CPA while remaining compliant in regulated sectors.

Formación

• 5+ years in direct-response design (paid social, display, landing pages).
• Experience redesigning acquisition flows with measurable conversions.
• Experience managing video projects and budgets.

Responsabilidades

• Audit click-to-conversion path; redesign landing pages and forms in Figma with specs.
• Create static/animated HTML5 assets for Google/Meta/TikTok with reusable systems.
• Manage video projects: briefs, budgets, timelines, and freelancers.
• Write ad headlines, hooks and CTAs across search/social/display for testing.
• Run tests and AI-assisted improvements; report CPA impact and learnings.

Conocimientos

Direct-response design

Client management

A/B testing

English fluency

Freelancer management

Herramientas

Figma

Adobe CC

HTML/CSS

After Effects

Video editing

Descripción del empleo

The role

You ll own two things the journey from ad click to conversion and all the creative that feeds it including display video and ad copy Some weeks you ll be in Figma building it yourself Other weeks you ll be on a call explaining to a client why their form loses half its traffic on step two

What you ll do

Acquisition journeys

audit the full click-to-conversion path redesign landing pages forms and checkouts in Figma with build-ready specs and make sure the ad and the page say the same thing

Display amp social creative

produce static animated HTML5 and dynamic assets for Google Meta TikTok and more built as systems so resizes and refreshes don’t mean starting again

Video

take projects from brief to finished file manage suppliers budgets and deadlines and build a trusted freelance bench

Ad copy

write headlines hooks and CTAs across search social and display structured for testing and compliant for regulated sectors

Testing amp AI

run creative tests report what moved CPA retire what isn’t working and use generative AI tools where they genuinely help

Nice to have

• VWO or Optimizely
• HTML CSS
• After Effects
• both e-commerce and lead-gen experience
• financial services or other regulated sectors
• Arabic or creative localisation
• experience managing freelancers or juniors

Around 5 years

in direct-response design (paid social, display, landing pages), agency or in-house Acquisition flows you ve redesigned, with before-and-after conversion numbers to show for it Banner and social creative produced at volume across platforms Experience commissioning and managing video, including budgets and suppliers Ad copy backed by test results Advanced Figma and Adobe CC, plus enough motion and editing skill to fix small things yourself Hands-on use of generative AI in live client work Confidence with demanding clients: you can take feedback and still hold your position when the data backs you Fluent English, a proven track record of working remotely, and a few hours overlap with Dubai time