CX Analytics Lead, Data & Tech – MENA

WPP Media; Dubai; On-site; AED 180,000 - 240,000; Full time

Job summary

WPP Media is seeking a Manager, CX Data and Tech in MENA to lead CX analytics strategy and drive digital marketing transformation for clients. You will oversee a high-performance team, manage partner ecosystems, and deliver data-driven CX improvements across customer journeys.

Responsibilities include guiding data collection, SLAs, and governance, plus engaging in business development and thought leadership within the media landscape.

Qualifications

• 3-5 years of CX, MarTech, AdTech, Data and Analytics experience.
• Develop data strategies and roadmaps for client requirements.
• Strong client servicing and account management skills.
• Attention to detail and proactive problem solving.
• A continuous learner with data technologies.

Responsibilities

• Lead CX Analytics strategy and operational plan to execute the vision.
• Develop knowledge sharing sessions across markets on data and tech developments.
• Manage tech partner relationships and evaluate partners.
• Represent CX, Data & Tech at industry events and thought leadership opportunities.
• Guide data collection, tracking requirements, SLAs and data integrity.
• Project manage analytics projects with team support and direction.
• Recruit, mentor and ensure high-quality output across the team.
• Lead business development, pricing and proposal development.
• Manage pipelines and budgeting trackers; draft scopes of work.

Skills

CX Analytics

MarTech

AdTech

Data Analytics

Client Servicing

Tools

CDP

CEP

Marketing Automation

Web Analytics

Mobile Analytics

Job description

WPP Media is seeking a Manager, CX Data and Tech in MENA to lead CX analytics strategy and drive digital marketing transformation for clients. You will oversee a high-performance team, manage partner ecosystems, and deliver data-driven CX improvements across customer journeys.

Responsibilities include guiding data collection, SLAs, and governance, plus engaging in business development and thought leadership within the media landscape.