Content Creator

AccorHotel; Abu Dhabi; On-site; AED 201,000 - 290,000; Full time

Benefits offered by this job

Health and Wellness Benefits

Training and Development Opportunities

Career advancement

Employee Recognition Programs

Work-Life Balance

Uniforms and Dress Code

Transportation Services

Job summary

Rixos Marina Abu Dhabi is seeking a Content Creator and Development specialist to craft compelling content for our websites, blogs, and social media. You will work with the marketing team to ensure alignment with brand messaging and guest audience engagement.

The role involves SEO optimization, content calendar management, and collaboration with design for multimedia assets. A bachelor’s degree in Marketing or related field and 2+ years in digital content are expected.

Qualifications

• Bachelor's degree in Marketing Communications or related field.
• 2+ years in content creation, copywriting or digital marketing.
• Exceptional writing, editing and proofreading skills.
• Understanding of SEO principles and applying them to content.
• Experience creating content for websites, blogs, social media and campaigns.

Responsibilities

• Create, edit and proofread content for websites, blogs, social channels and email newsletters.
• Develop and execute content strategy aligned with marketing goals.
• Optimize content for SEO and drive organic traffic.
• Manage multimedia content with design teams to boost engagement.
• Maintain brand voice, tone and style across all platforms.
• Collaborate with marketing, sales and PR to meet content needs.
• Track content performance and provide actionable insights.

Skills

Writing

Editing

SEO

Digital content

Social media

Analytical thinking

Collaboration

Project management

Multimedia basics

Education

Bachelor's degree in Marketing Communications

Tools

Canva

Adobe Photoshop

WordPress

CMS

Job description

Content Creation & Development

Write edit and proofread compelling content for various platforms including websites blogs social media email newsletters and marketing materials. Ensure content is on-brand consistent and tailored to the target audience.

Content Strategy & Planning

Assist in the development and execution of the content strategy in alignment with the hotels marketing goals. Work closely with the marketing team to ensure content supports brand messaging and objectives.

SEO & Keyword Optimization

Implement SEO best practices to ensure content ranks well on search engines. Conduct keyword research to optimize content and drive organic traffic to the hotels digital platforms.

Social Media Content

Create engaging and shareable content for the hotels social media channels including Facebook Instagram Twitter LinkedIn and others. Ensure all content aligns with the hotels voice and messaging.

Blog & Website Management

Manage and update website and blog content regularly. Collaborate with the web development team to ensure content is properly formatted optimized and regularly refreshed.

Multimedia Content Creation

Work with the design team to produce multimedia content including images videos and infographics that supports written content and enhances user engagement.

Content Calendar Management

Assist in the creation and management of the content calendar ensuring timely and consistent content delivery across all platforms.

Brand Consistency

Ensure all content maintains a consistent brand voice tone and style and adheres to brand guidelines.

Content Performance Tracking

Monitor and analyze the performance of content across platforms using analytics tools (Google Analytics social media insights etc.). Provide insights and recommendations for content improvement.

Collaboration with Other Teams

Collaborate with marketing sales PR and other departments to gather content requirements and ensure alignment with broader business and marketing objectives.

Campaign Support

Support marketing campaigns by creating and curating relevant content that resonates with target audiences and drives engagement.

Content Ideation

Continuously generate new content ideas and topics based on customer insights trends and industry developments to ensure content remains fresh relevant and engaging.

Internal Communication

Assist with creating internal communication materials including newsletters and announcements to keep employees informed and engaged.

Research & Trend Analysis

Stay up-to-date with industry trends emerging content formats and best practices to ensure content strategies are innovative and effective.

Educational Background

Bachelors degree in Marketing Communications Journalism or a related field.

Experience

Minimum of 2 years of experience in content creation copywriting or digital marketing preferably within the hospitality or service industries.

Writing & Editing

Exceptional writing editing and proofreading skills. Ability to create content that is clear engaging and persuasive.

SEO Knowledge

Understanding of SEO principles and experience applying them to content creation and optimization.

Digital Content Proficiency

Experience creating content for websites blogs social media email newsletters and digital marketing campaigns.

Creative Skills

Strong creativity and a flair for storytelling. Ability to think outside the box and produce engaging content that captures the audiences attention.

Social Media Expertise

Knowledge of social media platforms trends and best practices. Ability to create engaging content that drives interaction and engagement.

Analytical Mindset

Ability to monitor measure and analyze content performance to optimize future content strategies.

Collaboration & Teamwork

Strong interpersonal skills with the ability to work collaboratively across teams and departments.

Attention to Detail

High attention to detail in all aspects of content creation ensuring accuracy quality and consistency.

Project Management

Excellent time-management and organizational skills with the ability to handle multiple projects and deadlines simultaneously.

Multimedia Skills

Basic knowledge of design tools (e.g. Canva Adobe Photoshop) for creating visual content is a plus.

Tech-Savvy

Proficiency in Microsoft Office Suite (Word Excel PowerPoint) and content management systems (CMS) such as WordPress or similar platforms.

Adaptability

Ability to adapt content and strategies based on changing trends customer feedback and performance insights.

Sustainability

Support content initiatives that promote the hotels sustainability efforts eco-friendly practices and commitment to corporate social responsibility (CSR).

Compliance & Standards

Ensure all content complies with industry regulations copyright laws and brand guidelines.

Customer Engagement & Safety

Ensure that content reflects the hotels commitment to customer safety well-being and satisfaction particularly in times of changing global conditions.

Competitive Salary and Compensation

• Rixos Marina Abu Dhabi may offer a competitive salary that reflects the industry standards for similar positions.

Training and Development Opportunities

• Access to training programs and development opportunities to enhance skills and advance within the company.

Career Advancement

• Opportunities for career growth and advancement within the Rixos Hotels group.

Health and Wellness Benefits

• Comprehensive health insurance coverage.

Employee Recognition Programs

• Recognition programs to acknowledge and reward outstanding performance and dedication.

Work-Life Balance

• Policies and practices that promote a healthy work-life balance including flexible scheduling where possible.

Uniforms and Dress Code

• Provision of uniforms or dress code guidelines for a professional and cohesive appearance.

Social Events and Activities

• Participation in social events team-building activities and employee gatherings to foster a positive work culture.

Transportation Services

• Transportation services.

Employee Wellness Programs

• Wellness programs such as fitness classes or gym access to promote a healthy lifestyle.

Remote Work

No

Employment Type

Full-time