Commercial Growth Lead – Category & Channel Strategy

Nestle; Dubai; On-site; AED 90,000 - 130,000; Full time

Job summary

Nestle is seeking a Category & Commercial professional to lead ICP/OPC category plans, driving multi-channel category strategies and deeper customer collaboration. You will align category insights with cluster priorities and ensure SRM as a daily practice within the OPC framework.

Responsibilities include delivering channel plans, understanding consumer trends, and maximizing opportunities at the Point of Purchase across priority channels such as OOH.

Qualifications

• 2-3 years of experience in a commercial role (Sales/Marketing) with a proven track record of delivering on results while being able to:
• Solid understanding of consumer need states, trends & Customer missions
• Solid understanding of OOH Priority channels and their strategies & trends

Responsibilities

• Develop a Multi Channel Category strategy delivering Category and Customer Growth
• Drive relationships with prioritised customers to become the preferred supplier through a deep understanding of their needs
• Execute channel plans to win at the Point of Purchase within the country for the category
• Ensure category specificities are understood and aligned with the country OPC and cluster approach
• Drive customer research agenda to embedded data and insights in commercial plans

Skills

Commercial acumen

Channel strategy

OOH channels knowledge

Job description

Nestle is seeking a Category & Commercial professional to lead ICP/OPC category plans, driving multi-channel category strategies and deeper customer collaboration. You will align category insights with cluster priorities and ensure SRM as a daily practice within the OPC framework.

Responsibilities include delivering channel plans, understanding consumer trends, and maximizing opportunities at the Point of Purchase across priority channels such as OOH.