Brand Strategy Director & Creative Leader

Clermont; Dubai; On-site; AED 900,000 - 1,500,000; Full time

Job summary

Clermont is seeking a commercially minded Brand Director to lead brand and marketing across the Clermont Group. The role drives brand strategy, governance, and creative output, aligning multi-market, multi-brand activity with growth in awareness, demand, and revenue.

You will lead the Design team, translate strategy into high-quality creative work at pace, and partner with senior leaders to define KPIs and ensure consistent brand standards across all markets and channels.

Qualifications

• Minimum 10 years of experience in brand, marketing, or design.
• Proven experience developing brand strategy, including positioning, brand architecture, and messaging.
• Track record embedding brand standards across a multi-brand or multi-market organisation.
• Ability to link brand and marketing activity to commercial outcomes and KPIs.

Responsibilities

• Own brand across the Clermont Group and its contribution to growth, with accountability for brand equity, commercial performance, and return on brand investment.
• Define and evolve brand strategy for Clermont and its operating companies, including positioning, value propositions, and messaging.
• Set and maintain brand architecture for operating companies.
• Establish brand governance so that strategy, guidelines, and visual identity are implemented consistently across operating companies, markets, and touchpoints.
• Partner with operating company leaders to develop marketing plans and campaigns that support their growth objectives, and ensure execution meets Clermont’s standards.
• Define KPIs for brand and marketing activity, including brand health, campaign effectiveness, and return on investment, and report results to senior leadership.
• Translate brand strategy into clear creative briefs, and set a high bar for creative excellence across print, digital, video, and multimedia output.
• Lead and develop the Design team, providing end-to-end oversight of concurrent workstreams and remaining hands-on where required.
• Continuously evolve the function by introducing innovative tools and ways of working, including the thoughtful adoption of AI.

Skills

Brand strategy

Stakeholder management

Creative leadership

Brand governance

Communication

Team leadership

Job description

Clermont is seeking a commercially minded Brand Director to lead brand and marketing across the Clermont Group. The role drives brand strategy, governance, and creative output, aligning multi-market, multi-brand activity with growth in awareness, demand, and revenue.

You will lead the Design team, translate strategy into high-quality creative work at pace, and partner with senior leaders to define KPIs and ensure consistent brand standards across all markets and channels.