Director Of Marketing And Brand

Foreground.; Dubai; On-site; AED 350,000 - 650,000; Full time

Job summary

Foreground. seeks a Director of Marketing & Brand to define and lead the group’s brand and marketing strategy across all channels and markets.

You will oversee brand positioning, campaigns, digital performance and customer engagement initiatives to drive revenue growth. The ideal candidate has senior leadership experience in retail, consumer goods, or lifestyle brands, with strong omnichannel marketing exposure and regional market knowledge.

Qualifications

• Senior marketing leadership experience in retail, consumer goods, or lifestyle brands.
• Strong exposure to omnichannel marketing and brand strategy.
• Experience in the UAE or regional markets is highly preferred.
• Proven commercial thinking, creativity with discipline, and stakeholder management.

Responsibilities

• Define and lead the group’s brand and marketing strategy across channels and markets.
• Oversee brand positioning, campaigns, digital performance and customer engagement initiatives.
• Align brand identity with commercial objectives and ROI on marketing spend.
• Manage internal teams and external agencies while ensuring consistency across touchpoints.
• Collaborate with commercial and digital teams to support revenue growth.

Skills

Brand leadership

Omnichannel marketing

Campaign management

Stakeholder management

Team leadership

Education

Bachelor's degree in Marketing or related field

Job description

Job Description:

Our Client

Our client is a consumer-facing retail group managing multiple brands across physical and digital channels. The business is investing in brand differentiation and customer-led growth.

The Role

The Director of Marketing & Brand will define and lead the groups brand and marketing strategy across all channels and markets. This role will oversee brand positioning, campaign development, digital performance, and customer engagement initiatives. A key focus will be aligning brand identity with commercial objectives and improving ROI on marketing spend. The Director will manage internal teams and external agencies while ensuring consistency across touchpoints. The role will work closely with commercial and digital teams to support revenue growth.

Candidate Profile

The ideal candidate will have senior marketing leadership experience within retail, consumer goods, or lifestyle brands. Strong exposure to omnichannel marketing and brand strategy is essential. Experience in the UAE or regional markets is highly preferred. The candidate must demonstrate commercial thinking, creativity balanced with discipline, and strong stakeholder management. Proven leadership of multi-functional marketing teams is required.