Brand Operations Leader — Retail Growth & Excellence

R&B Fashion; Dubai; On-site; AED 900,000 - 1,500,000; Full time

Job summary

R&B Fashion in Dubai seeks a seasoned Head of Brand Operations to lead end-to-end operations across all retail touchpoints, aligning with business goals, driving revenue, efficiency, and brand excellence by managing sales, retail execution, team development, and customer satisfaction.

You will supervise store performance, optimize inventory, guide store leaders, design store openings, maintain Visual Merchandising standards, and collaborate with marketing and planning to ensure brand consistency

Qualifications

• 12-15 years in brand operations with leadership experience.
• Strong understanding of KPIs, customer service, and multi-store execution.
• Excellent commercial sense and team leadership abilities.
• Bachelor’s degree in Business Management, Retail, or related field; MBA preferred.

Responsibilities

• Achieve KPIs such as UPT, ATV, monthly sales, and sales per square foot.
• Define store sales strategies to optimize profitability.
• Lead Area and Store Managers to boost productivity and resource use.
• Control and reduce operational costs through process improvements.
• Ensure SOP, policies, and loss prevention compliance across stores.
• Supervise execution of Visual Merchandising standards.
• Lead recruitment and training on sales techniques, customer service, and brand etiquette.
• Promote motivation and productivity through performance evaluation and coaching.
• Identify training needs with L&D and formulate succession planning.
• Set KPIs and KRAs for direct reports, conduct appraisals, and provide feedback.
• Participate in recruitment and ensure readiness of store teams.
• Conduct regular sales and operations reviews with Area/Store Managers.
• Communicate performance feedback to store teams.
• Ensure brand engagement in loyalty programs and weekly management meetings.
• Monitor store inventory levels with Brand and Planning teams.
• Coordinate between operations, planning, and buying to improve availability.
• Identify slow-moving stock and implement stock control and loss prevention.
• Participate in design and layout planning of new stores and refurbishments.
• Create store opening schedules with project/merchandising teams.
• Guide visual and operational readiness during store launches.

Skills

Leadership

Brand operations

KPI management

Retail strategy

Education

Bachelor’s degree in Business Management

MBA (preferred)

Job description

R&B Fashion in Dubai seeks a seasoned Head of Brand Operations to lead end-to-end operations across all retail touchpoints, aligning with business goals, driving revenue, efficiency, and brand excellence by managing sales, retail execution, team development, and customer satisfaction.

You will supervise store performance, optimize inventory, guide store leaders, design store openings, maintain Visual Merchandising standards, and collaborate with marketing and planning to ensure brand consistency