Brand Manager, Coffee - Nestle Middle East, Dubai

Brand Manager, Coffee - Nestle Middle East, Dubai; Dubai; On-site; AED 279,000 - 446,400; Full time

Benefits offered by this job

Competitive remuneration

Location-specific opportunities

International mobility

Health & wellbeing at work

Parental leave

Job summary

Nestlé Middle East in Dubai seeks a Brand Manager for Gold and Cappuccino to lead regional brand plans and deliver consumer value across channels, from in-store to digital.

With 3–5 years in FMCG marketing, you’ll drive insights, develop ICPs, and coordinate cross-functional execution with agencies, shaping brand voice and growth.

English and Arabic fluency is required; you’ll partner with markets, drive online experiences and contribute to P&L.

Qualifications

• Minimum 3–5 years in marketing, FMCG preferred.
• Strong English and Arabic language skills.
• Regional scope experience is advantageous.

Responsibilities

• Drives business growth regionally with country teams and partners.
• Ensures consumer centricity and executes brand renovation with agencies.
• Develops consumer portrait and category strategy.
• Enhances online experience across touchpoints.
• Updates and implements consumer-brand ecosystem.
• Develops and executes strong, functionally aligned brand and ICP plan.
• Assists in managing the P&L of the brand.
• Uses ATL and BTL marketing techniques.
• Leads on the development of the Big Idea and engagement strategies.
• Works with agencies to ensure plan implementation.
• Leads data analysis from research and reports to provide insights for brand plan development.
• Manages 60/40+ research and other research and packaging development.

Skills

Brand management

Strategic thinking

Entrepreneurial attitude

Communication skills

English and Arabic

Education

Bachelor’s degree in Marketing or equivalent

Job description

Brand Manager, Coffee - Nestle Middle East, Dubai

Location: Dubai

Address: Dubai World Central HQ

Industry: Sales & Retail jobs, Marketing & PR jobs, Students and Graduate jobs, Media & Creative jobs, Management & Consultancy, Business Development & Commercial

Job overview

Be a part of Nestlé. Be a force for good.

Help us make a real difference on a global scale. With a presence in almost 190 countries, we’re dedicated to our purpose of unlocking the power of food to enhance quality of life for everyone. Whether you're starting or continuing your career, explore how you can work with us.

Innovate, challenge and drive change

When you join Nestle, you join a collaborative, agile working environment that stretches your thinking and encourages innovation and an entrepreneurial spirit. You also become part of a Nestlé culture that is rooted in respect, empowered to experiment and to learn from failure. At Nestlé, we expect you to step outside your comfort zone. Here, you can be confident to innovate, challenge and drive change. Your voice is listened to, valued and has genuine impact, because experience has taught us that we achieve far more together than we can alone.

Find a place to learn, develop and grow

Present in almost 190 countries, we offer a global platform for you to learn, develop and grow to your full potential. The scale of our business offers global career opportunities across different brands and products, and the opportunity to learn from the diverse range of skills and backgrounds of the colleagues around you. We both challenge and empower you to be the best version of yourself.

Own your progress and be curious, flexible and ambitious to learn.

Position Summary

As the Brand Manager for Gold and Cappuccino, you will play an important part role in delighting target consumers through ensuring strong execution of brand plans.

A DAY IN THE LIFE

• Drives business growth in an accretive way across the region through the teams in the countries and relevant business partners
• Ensures consumer centricity, contributes and executes innovation pipeline while maintaining vibrancy via relevant renovation for his/her brands with the support of the different partner agencies
• Contributes to the development of consumer portrait and category strategy.
• Special focus on enhancing the online experience across touchpoints.
• Update and implement the consumer-brand ecosystem.
• Contributes to the development and executes strong, functionally aligned brand and ICP plan.
• Assisting in managing the P&L of the brand.
• ATL and BTL marketing techniques.
• Contributes to the development of the ultimate brief, Big Idea and engagement strategies.
• Works in partnership with communication agencies to ensure implementation of the plan.
• Leads on data analysis from different research and reports to provide insights for brand plan development.
• Manages 60/40+ research and other research and packaging development.

What will make you successful

• Bachelor’s degree in Marketing or equivalent.
• Minimum 3-5 years’ experience in marketing or 3 years in another function ideally in an equivalent FMCG or similar.
• Due to the nature of the Portioned category, entrepreneurial skills, strategic mindset is and "can do" attitude are required.
• Experience working on a regional scope is an advantage.
• Strong communication skills in English and Arabic required.

Position: Assistant Brand Manager
Location: Nestle HQ Middle East, Dubai
Category: Coffee, Gold and Cappuccino
Business Unit: Marketing

Benefits

Competitive remuneration

You’ll be recognised for your contribution with a competitive salary and benefits package. And you may benefit from savings plans, insurances, loans, and discounted or free Nestlé products. You could even grab a bargain on retail products, services and activities.

Location-specific opportunities

Our working environments vary greatly, so depending on your job and your location, you could benefit from flexible working opportunities, volunteering programs, the ability to bring a pet to work, and much more.

International mobility

We offer opportunities to develop your career in different countries around the world. Global mobility plays an important part in developing Nestlé’s talent and our brands.

Health and wellbeing at work

Our employee health programs will help you develop and maintain a healthy lifestyle, with health checks, health care, onsite cafeterias and fitness centres, sport and other activities.

Employee support

More than ever, it is important that you are emotionally supported while at work and at home to be resilient and feel good as you carry out your everyday activities. We provide access to confidential counsellors to help when the unexpected happens or you are feeling overwhelmed.

Parental leave

With a minimum of 18 weeks paid parental leave for the primary caregiver, plus the opportunity to take further leave, your new family life can get off to a great start. Your work location may provide additional benefits and resources such as dedicated feeding rooms or creches.

Students and graduates

At Nestlé, we offer exciting opportunities to people early in their careers all around the world.

For early-career employees

Available company-wide, this self-paced digital learning program helps you to discover Nestlé, its culture, principles and environmental commitments. You’ll learn how to adapt fast, work collaboratively, manage yourself and build leadership skills. People Academy can be accessed worldwide and is available in 19 languages.

For young people looking to start a career

Nestlé needs YOUth equips young people with the skills they need to thrive in tomorrow’s workplaces. Focusing on employment/employability, entrepreneurship and agripreneurship, it has a range of initiatives in different markets, for example:

Nesternship

This program is available in Nestlé's Asian markets. It’s an e-learning module focused on helping job applicants to learn interview skills, and applicants receive tailored guidance on strengths and improvement opportunities when they complete the module.