Bilingual Content Writer: Arabic & English Expert

Confidential Company; Dubai; On-site; AED 134,000 - 268,000; Full time

Job summary

Confidential Company in the United Arab Emirates is seeking a highly skilled bilingual content writer fluent in Arabic and English to craft high-impact website content, landing pages, case studies, blogs, and brand stories across digital platforms.

You will translate and adapt messaging with a strong SEO focus, maintain a consistent brand voice, and collaborate with marketing, branding, and SEO teams to deliver compelling content for GCC markets while meeting tight deadlines.

Qualifications

• Professional-level Arabic and English writing skills are required.
• Proven experience in website and digital content writing in both Arabic and English.
• Excellent editing, grammar, copywriting, and storytelling skills in both languages.
• Ability to write natural, culturally appropriate Arabic content rather than relying on literal translation from English.
• Strong understanding of SEO content strategy and on-page SEO.
• Working knowledge of AEO and GEO and the evolving role of AI-powered search.
• Strong understanding of brand positioning, messaging, tone of voice, customer journeys, and website content structure.
• Ability to simplify complex business concepts into clear and compelling content.
• Strong research skills and attention to detail.
• Ability to manage multiple brands and projects simultaneously.

Responsibilities

• Write high-quality content in Arabic and English across websites, landing pages, case studies, blogs, corporate profiles, campaigns, brand stories, FAQs, and thought-leadership materials.
• Translate brand strategies, positioning, value propositions, and business objectives into clear, engaging copy.
• Adapt content between Arabic and English while maintaining tone, meaning, and brand personality.
• Develop SEO-optimised website content with consideration for search intent, keyword strategy, content hierarchy, headings, internal linking, and metadata.
• Apply SEO, AEO, GEO, and Generative Engine Optimization principles to improve visibility.
• Conduct market, competitor, and content research to support development.
• Review existing website content to identify opportunities to improve messaging, structure, clarity, and search visibility.
• Collaborate with branding, strategy, design, marketing, SEO, and project management teams.
• Maintain consistency in messaging and tone across brand touchpoints and manage multiple content projects to deadlines.

Skills

Arabic writing

English writing

Copywriting

Editing

Storytelling

SEO content strategy

On-page SEO

AEO & GEO knowledge

Content strategy

Brand messaging

Research skills

Project management

Bilingual content writing

Job description

Confidential Company in the United Arab Emirates is seeking a highly skilled bilingual content writer fluent in Arabic and English to craft high-impact website content, landing pages, case studies, blogs, and brand stories across digital platforms.

You will translate and adapt messaging with a strong SEO focus, maintain a consistent brand voice, and collaborate with marketing, branding, and SEO teams to deliver compelling content for GCC markets while meeting tight deadlines.