Arabic Copywriter - Shape GCC Campaigns with Native Voice

Element; Dubai; On-site; AED 90,000 - 150,000; Full time

Job summary

Element in Dubai seeks an experienced Arabic Copywriter to craft culturally resonant, non-translation copy across campaigns, digital platforms, experiential activations and branded content. You will originate ideas, shape narratives and adapt concepts for GCC audiences while preserving the core creative idea.

Working with Creative Directors, Art Directors and Strategists, you will ensure authentic messaging, compelling storytelling and a consistent brand voice across channels, including social,

Qualifications

• Exceptional written Arabic across Modern Standard Arabic and regional styles.
• Strong English communication skills.
• A portfolio with original campaign thinking and storytelling.
• Experience across digital, social, experiential and integrated campaigns.
• Experience with government, lifestyle, FMCG, retail, hospitality or corporate brands is preferred.

Responsibilities

• Creative Copywriting and Campaign Development: craft original Arabic copy for integrated campaigns and translate strategies into headlines and storytelling.
• Concept Development: brainstorm and develop Arabic-first concepts with cross-functional teams.
• Content Development: produce Arabic content across social, digital, video, website and event messaging.
• Creative Adaptation: adapt English concepts to Arabic while preserving intent and cultural nuance.
• Cross-Functional Collaboration: work with client servicing strategy production and project management teams.
• Creative Excellence: maintain high standards of grammar, tone, and cultural sensitivity across outputs.

Skills

Creative Writing

Campaign Thinking

Concept Development

Cultural Intelligence

Strategic Communication

Collaboration

Presentation Skills

Agility

Job description

Element in Dubai seeks an experienced Arabic Copywriter to craft culturally resonant, non-translation copy across campaigns, digital platforms, experiential activations and branded content. You will originate ideas, shape narratives and adapt concepts for GCC audiences while preserving the core creative idea.

Working with Creative Directors, Art Directors and Strategists, you will ensure authentic messaging, compelling storytelling and a consistent brand voice across channels, including social,