AI-Driven Sitecore Content Specialist (Dubai On-site)

DiceTek UAE; Dubai; On-site; AED 240,000 - 360,000; Full time

Job summary

Emirates NBD seeks an AI Content and Sitecore CMS Specialist in Dubai to drive AI-assisted content creation, Sitecore management and SEO for our digital banking experience. The role blends excellent English writing and editing with practical Sitecore work, SEO knowledge and website operations to produce accurate, customer‑facing content.

You will collaborate with stakeholders and maintain governance while ensuring quality across the site.

Qualifications

• 3-6 years in website content management or digital content operations.
• Excellent English writing, editing and proofreading.
• Hands-on Sitecore CMS experience.
• Experience using generative AI tools for content research and drafting.
• Ability to manage content from brief to publication.
• Knowledge of SEO and structured data.

Responsibilities

• AI-first content creation and workflow optimization.
• Write and maintain banking product pages and FAQs.
• Manage Sitecore webpages from brief to publish.
• Apply SEO, GEO and AI search optimisation.
• Quality assurance across pages for accuracy and accessibility.
• Collaborate with stakeholders and development teams.

Skills

English writing

Editing and proofreading

Stakeholder communication

Content governance

Attention to detail

Tools

Sitecore CMS

Adobe Analytics

Google Analytics

HTML/CSS basics

AI image tools

Job description

Emirates NBD seeks an AI Content and Sitecore CMS Specialist in Dubai to drive AI-assisted content creation, Sitecore management and SEO for our digital banking experience. The role blends excellent English writing and editing with practical Sitecore work, SEO knowledge and website operations to produce accurate, customer‑facing content.

You will collaborate with stakeholders and maintain governance while ensuring quality across the site.