UAE Web Content Specialist — SEO & Engaging Multimedia

PPOAR; Fujairah; On-site; AED 90,000 - 150,000; Full time

Job summary

PPOAR in El-Fujairah, UAE is seeking a talented Web Content Specialist to create and manage online content that showcases the brand and engages visitors. You will develop high-quality content that informs, captivates, and visually appeals.

You will work with the marketing team to ensure brand consistency, optimize content for SEO, use CMS platforms such as WordPress or Wix, monitor analytics, and stay ahead of industry trends.

Qualifications

• Bachelor's degree in Marketing, Communications or related field.
• Proven experience as a Web Content Specialist or similar role.
• Excellent writing skills with fluency in English.
• Strong knowledge of SEO principles.
• Proficient in using CMS platforms such as WordPress or Wix.
• Experience with Adobe Creative Suite is a plus.
• Attention to detail and ability to meet tight deadlines.
• Familiarity with web analytics tools like Google Analytics.

Responsibilities

• Develop and implement content strategies that align with the company's overall goals.
• Create engaging and visually appealing website content, including written copy, images, videos, and infographics.
• Optimise web content for SEO to improve search engine ranking.
• Monitor website traffic and user engagement to identify areas for improvement.
• Collaborate with the marketing team to ensure consistent branding across all digital platforms.
• Continuously research industry trends and incorporate them into the content strategy.
• Utilise analytics tools to track performance of web content and make necessary adjustments.

Skills

Writing skills

SEO principles

Attention to detail

Deadline management

English fluency

Education

Bachelor's degree in Marketing or Communications

Tools

WordPress

Wix

Google Analytics

Adobe Creative Suite

Job description

PPOAR in El-Fujairah, UAE is seeking a talented Web Content Specialist to create and manage online content that showcases the brand and engages visitors. You will develop high-quality content that informs, captivates, and visually appeals.

You will work with the marketing team to ensure brand consistency, optimize content for SEO, use CMS platforms such as WordPress or Wix, monitor analytics, and stay ahead of industry trends.