Advertising Data & Insights Manager

Webook; Dubai; On-site; AED 167,000 - 279,000; Full time

Job summary

Webook is seeking an Advertising Data & Insights Manager to lead data-driven decision-making within its Advertising & Brand Partnerships function. The role focuses on transforming performance data into actionable insights and compelling reporting to support strategy and advertiser confidence.

Responsibilities include building dashboards, analyzing ad performance, and translating complex data into business-friendly insights for non-technical stakeholders.

Qualifications

• 4–6 years of experience in data analytics, digital advertising analytics, or business intelligence.
• Proficiency with Excel or Google Sheets and SQL.
• Experience with advertising data (GAM, programmatic, or similar) is preferred.

Responsibilities

• Extract, analyze, and interpret data from ad servers, analytics, and campaign reports.
• Build and maintain dashboards and reporting frameworks.
• Handle advertiser and partner data requests with speed and accuracy.
• Track viewability, completion rates, and revenue by format, market, and partner.
• Provide insights to support campaign optimization, revenue growth, and strategic decisions.
• Translate complex data into clear, business-friendly insights.

Skills

Data analytics

Excel/Sheets

SQL

BI tools

Tools

Tableau

Power BI

Looker

Job description

Do you want to love what you do at work? Make a real impact? Help shape experiences that transform how people connect, celebrate, and engage with events?

Are you excited to work with a team that challenges the status quo, breaks away from the ordinary, and builds what's next?

If yes, you're in the right place.

webook.com is one of the leading event ticketing and experience platforms, known for its innovation, agility, and ability to scale. We've powered some of the largest events in the region, with over 2 billion SAR in ticket sales and now we're expanding globally.

Overview

We are seeking an Advertising Data & Insights Manager to lead data-driven decision-making within webook.com’s Advertising & Brand Partnerships function.

This role will be responsible for transforming advertising performance data into clear insights, actionable recommendations, and compelling reporting that supports both internal strategy and advertiser confidence.

Key Responsibilities

• Extract, analyze, and interpret data from
  1. Ad servers
  2. App & web analytics
  3. Campaign performance reports
• Build and maintain dashboards and reporting frameworks
• Handle advertiser and partner data requests with speed and accuracy
• Track and analyze key metrics including:
  1. Viewability
  2. Completion rates
  3. Revenue by format, market, and partner
• Provide insights that support:
  1. Campaign optimization
  2. Revenue growth
  3. Strategic decision making
• Translate complex data into clear, business-friendly insights

Requirements

• 4–6 years of experience in data analytics, digital advertising analytics, or business intelligence
• Strong proficiency in tools such as:
  1. Excel / Google Sheets
  2. SQL (preferred)
  3. BI tools (e.g., Tableau, Power BI, Looker)
• Experience working with advertising data (GAM, programmatic, or similar)
• Strong analytical mindset with attention to detail
• Ability to communicate insights clearly to non-technical stakeholders