Sports Marketing Manager

Placements24; Polokwane; Hybrid; ZAR 550,000 - 900,000; Full time

Benefits offered by this job

Health benefits

Retirement plan

Travel opportunities

Professional development

Dynamic workplace

Job summary

Placements24 in Polokwane is seeking a creative Sports Marketing Manager to lead marketing strategies for athletes, teams, and events. You will oversee brand partnerships, digital campaigns, and public relations to boost visibility and engagement.

The ideal candidate has a bachelor's in marketing or related field, 5+ years in sports/entertainment marketing, and a proven ability to drive successful campaigns, manage budgets, and collaborate with sponsors and media.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• 5+ years marketing experience, preferably in sports/entertainment.
• Proven track record in developing and executing campaigns and managing budgets.
• Strong digital marketing, social media, PR, and brand management.
• Excellent negotiation, communication, and project management.

Responsibilities

• Develop and implement marketing and communication strategies for assigned clients and events.
• Manage relationships with sponsors, media outlets, and other key stakeholders to secure promotional opportunities.
• Oversee the creation of marketing collateral, digital content, and social media campaigns.
• Analyze market trends and campaign performance, providing insights and recommendations for optimization.
• Plan and execute launch events, press conferences, and promotional activities in Polokwane and beyond.

Skills

Brand management

Digital marketing

Sponsor relations

Campaign management

Public relations

Education

Bachelor's degree in Marketing, Communications, Business Administration, or related field

Job description

About the Role

Our client, a prominent sports management agency based in Polokwane , is seeking a creative and results-driven Sports Marketing Manager . This role is responsible for developing and executing innovative marketing strategies to promote athletes, teams, and sporting events. You will manage brand partnerships, digital marketing campaigns, and public relations efforts to enhance visibility and drive engagement. The ideal candidate possesses a deep understanding of the sports industry, exceptional marketing acumen, and a proven ability to deliver successful campaigns in a competitive landscape. This is an exciting opportunity to shape the brand presence of leading sports personalities and initiatives.

Key Responsibilities

• Develop and implement comprehensive marketing and communication strategies for assigned clients and events.
• Manage relationships with sponsors, media outlets, and other key stakeholders to secure promotional opportunities.
• Oversee the creation of marketing collateral, digital content, and social media campaigns.
• Analyze market trends and campaign performance, providing insights and recommendations for optimization.
• Plan and execute launch events, press conferences, and promotional activities in Polokwane and beyond.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing, preferably within the sports or entertainment industry.
• Proven track record in developing and executing successful marketing campaigns and managing budgets.
• Excellent understanding of digital marketing, social media, PR, and brand management.
• Strong negotiation, communication, and project management skills.

Benefits

• Competitive salary and performance-based bonus structure.
• Comprehensive health and retirement benefits.
• Opportunities for travel and involvement in major sporting events.
• Professional development and training in cutting-edge marketing techniques.
• A dynamic and fast-paced work environment in the vibrant city of Polokwane.