Sports Marketing Coordinator

Placements24; East London; Hybrid; ZAR 180,000 - 240,000; Full time

Benefits offered by this job

Competitive salary

Professional growth opportunities

Exposure to sports events

Dynamic team culture

Hybrid work in East London

Job summary

Placements24 is seeking a motivated Sports Marketing Coordinator to drive marketing initiatives for sports brands and events in the Eastern Cape, with a base in East London. This hybrid role combines remote campaign support with on-site event activations, offering exposure to dynamic sports properties and a collaborative team environment.

The ideal candidate has a passion for sports, solid digital marketing skills, and strong communication.

Qualifications

• Bachelor's degree in Marketing, Communications, Sports Management or related field.
• 1–2 years of marketing experience with a focus on sports industry.
• Proficiency in social media management tools and content creation.

Responsibilities

• Assist in development and execution of marketing plans for sports properties and events.
• Create engaging social media content; monitor engagement and respond to followers.
• Support coordination of marketing events, activations, and promotions.
• Conduct market research and competitive analysis to spot opportunities and trends.
• Coordinate with internal teams and external partners to ensure brand consistency.
• Track and report marketing campaign performance and key metrics.

Skills

Social media management

Content creation

Written and verbal communication

Organizational abilities

Education

Bachelor's degree in Marketing, Communications, Sports Management

Tools

Social media management tools

Job description

About the Role

Our client is seeking a motivated and creative Sports Marketing Coordinator to support their marketing initiatives for sports brands and events in the Eastern Cape, with a base in East London. This hybrid role will involve both remote campaign support and on-site assistance at events and activations. You will assist in developing and executing marketing strategies, managing social media content, and coordinating promotional activities to increase brand visibility and fan engagement. The ideal candidate is passionate about sports, possesses strong digital marketing skills, and excels in a collaborative, fast-paced environment.

Key Responsibilities

• Assist in the development and execution of marketing plans and campaigns for sports properties and events.
• Manage and create engaging content for social media platforms, monitoring engagement and responding to followers.
• Support the coordination of marketing events, activations, and promotional activities.
• Conduct market research and competitor analysis to identify opportunities and trends.
• Liaise with internal teams and external partners to ensure brand consistency across all marketing materials.
• Track and report on marketing campaign performance and key metrics.

Requirements

• Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
• 1-2 years of experience in marketing, with a focus or strong interest in the sports industry.
• Proficiency in social media management tools and content creation.
• Strong written and verbal communication skills.
• Excellent organizational abilities and attention to detail.
• Ability to work effectively in a hybrid environment and adapt to changing priorities.

Benefits

• Competitive starting salary and benefits package.
• Opportunities for professional growth and learning within sports marketing.
• Exposure to exciting sports events and brands in the Eastern Cape.
• A supportive and dynamic team culture.
• Flexible hybrid work arrangement in East London.