Sponsorship & Exhibition Manager

Optential Consulting (Pty) Ltd; Cape Town; On-site; ZAR 300,000 - 400,000; Full time

Job summary

A leading consulting company in Cape Town is looking for a Sponsorship & Exhibition Manager to generate revenue through sponsorship and exhibit sales for conferences. The ideal candidate will have a diploma or bachelor's degree and 2-5 years of relevant experience. Responsibilities include sales outreach, client relationship management, market research, and event coordination. This role requires strong sales skills and experience with CRM systems.

Qualifications

• Minimum 2-3 years of experience in sponsorship sales, business development, event sales, or a similar role.
• Preferred 3-5 years of proven experience in sponsorship acquisition or corporate partnerships within the events industry.

Responsibilities

• Meet and exceed sponsorship and exhibition sales targets through proactive outreach.
• Build and maintain strong relationships with sponsors, exhibitors, and potential clients.
• Identify and research potential sponsors and exhibitors for each conference.
• Maintain accurate records of client interactions, agreements, and invoicing.
• Represent the company professionally at international events.

Skills

Sales & Negotiation Skills

Business Development & Lead Generation

Client Relationship Management

Communication & Presentation Skills

Organizational & Time Management Skills

Market Research & Strategic Thinking

Event Coordination & Representation

Administrative & Reporting Skills

Technical Proficiency

Adaptability & Problem-Solving

Education

Diploma or certificate in Sales, Marketing, Business Administration, Event Management

Bachelor's degree in business, Marketing, Communications

Tools

CRM systems

Lead generation tools

Event planning software

Job description

Overview

Job title : Sponsorship & Exhibition Manager

Work Location : Cape Town, 7550

Reports to : Managing Director

Overall Responsibility: The Sponsorship and Exhibition Sales Manager is responsible for generating revenue through the sale of sponsorship and exhibit packages for conferences. This role involves identifying and engaging potential sponsors, creating tailored packages, and ensuring successful partnerships. The Manager collaborates closely with clients to meet their sponsorship needs while attending key meetings to track sales progress and contribute to conference planning.

Key Responsibilities

• Sponsorship & Exhibition Sales:
  • Meet and exceed sponsorship and exhibition sales targets through proactive outreach.
  • Develop tailored sponsorship and exhibitor packages based on client needs.
• Client Relationship Management:
  • Build and maintain strong relationships with sponsors, exhibitors, and potential clients.
  • Ensure regular and effective communication to foster long-term partnerships.
• Market Research & Lead Generation:
  • Identify and research potential sponsors and exhibitors for each conference.
  • Expand the database of prospective clients through targeted outreach.
• Sales Administration & Reporting:
  • Maintain accurate records of client interactions, agreements, and invoicing.
  • Track and report on sponsorship and exhibition sales progress.
• Event Coordination & Representation:
  • Oversee sponsorship and exhibition management at conferences.
  • Represent the company professionally at international events.
• Marketing & Promotional Support:
  • Collaborate on promotional materials to enhance sponsorship and exhibitor sales.
  • Ensure alignment with conference timelines and sponsorship deadlines.

Minimum Education and / or Work Experience Requirements

Education :

• Minimum : Diploma or certificate in Sales, Marketing, Business Administration, Event Management, or a related field.
• Preferred : Bachelors degree in business, Marketing, Communications, or a related field

Work Experience :

• Minimum : 2-3 years of experience in sponsorship sales, business development, event sales, or a similar role.
• Preferred : 3-5 years of proven experience in sponsorship acquisition, exhibitor sales, or corporate partnerships within the events or conference industry.
• Experience in client relationship management, negotiation, and sales reporting.
• Familiarity with CRM systems, lead generation tools, and event planning software is a plus

Skills / Competencies Required

• Sales & Negotiation Skills
• Business Development & Lead Generation
• Client Relationship Management
• Communication & Presentation Skills
• Organizational & Time Management Skills
• Market Research & Strategic Thinking
• Event Coordination & Representation
• Administrative & Reporting Skills
• Technical Proficiency
• Adaptability & Problem-Solving

Please note if you do not hear from us within 3 weeks, kindly note that your application was unsuccessful.