Social Media Content Strategist

Placements24; Polokwane; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work model

Health benefits

Professional development

Creative environment

Job summary

Placements24 is seeking a Social Media Content Strategist to drive the brand narrative for an e-commerce role in Polokwane. The position blends in-office collaboration with remote flexibility in a dynamic team, focusing on developing compelling content strategies that boost engagement and brand loyalty.

The ideal candidate will translate marketing goals into engaging social media content, plan editorial calendars, and ensure alignment with brand voice across platforms.

Qualifications

• 4+ years in social media strategy or content marketing, preferably in e-commerce.
• Strong knowledge of social platforms, algorithms, and audience engagement.
• Strategic thinking, creative ideation, and storytelling skills.
• Experience planning content calendars and using scheduling tools.
• Excellent communication and collaboration in a hybrid Polokwane setting.

Responsibilities

• Develop and implement social media content strategies aligned with e-commerce objectives and brand guidelines.
• Conceptualize and plan engaging content ideas, including visual assets, video concepts, and written narratives.
• Create detailed content calendars and oversee content production, ensuring timely delivery and quality.
• Collaborate with designers, copywriters, and other team members to produce high-impact content.
• Monitor trends and audience behavior to inform content strategy and identify new opportunities.
• Analyze content performance metrics and provide recommendations for optimization.

Skills

Social media strategy

Content creation

Content planning

Analytics

Tools

Trello

Asana

Sprout Social

Job description

About the Role

Our client is seeking a creative and strategic Social Media Content Strategist to enhance their brand's online narrative within the e-commerce sector in Polokwane . This hybrid role is essential for developing compelling content strategies that drive engagement, build brand loyalty, and support marketing objectives. You will be responsible for conceptualizing content themes, planning editorial calendars, and ensuring content aligns with brand voice and audience preferences across various social platforms. The ideal candidate is a forward-thinking individual with a proven ability to translate marketing goals into engaging social media content. You will work within a dynamic team, blending in-office collaboration with remote flexibility.

Key Responsibilities

• Develop and implement innovative social media content strategies aligned with e-commerce objectives and brand guidelines.
• Conceptualize and plan engaging content ideas, including visual assets, video concepts, and written narratives.
• Create detailed content calendars and oversee content production, ensuring timely delivery and quality.
• Collaborate with designers, copywriters, and other team members to produce high-impact content.
• Monitor social media trends and audience behavior to inform content strategy and identify new opportunities.
• Analyze content performance metrics, providing insights and recommendations for strategy optimization.

Requirements

• Proven experience (4+ years) in social media strategy, content creation, or content marketing, preferably in e-commerce.
• Strong understanding of social media platforms, their algorithms, and audience engagement best practices.
• Excellent strategic thinking, creative ideation, and storytelling abilities.
• Proficiency in content planning and scheduling tools (e.g., Trello, Asana, Sprout Social).
• Strong analytical skills to interpret content performance data.
• Effective communication and collaboration skills, comfortable working in a hybrid environment in Polokwane.

Benefits

• Competitive salary and performance-related bonuses.
• Hybrid work model offering a blend of office and remote flexibility.
• Comprehensive health and wellness benefits package.
• Professional development opportunities and training programs.
• A creative and collaborative work environment in Polokwane.