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Hire Resolve in the Eastern Cape seeks a seasoned social media professional to plan, create, and govern branded content across multiple platforms. You will own calendars, manage accounts with 2FA, and lead AI-driven responses while ensuring compliance for vaping brands.
The role demands 3+ years of hands-on experience, strong video/photo skills, and a proven ability to drive engagement. Based in Port Elizabeth, it requires office presence with occasional after-hours monitoring.
Employer Hire Resolve Location Eastern Cape Job type Marketing Salary Not specified Posted 1 Nov 2026
Responsibilities:
Credential Management: Administer all social, business-manager, and ad accounts under company details using a company password manager with 2FA on company devices. (Founder holds super-admin rights).
Access Control: Maintain an access register, grant least-privilege access to internal teams/agency partners, revoke access within 1 business day of departure, and conduct quarterly access audits with the Founder.
Handle Acquisition: Secure brand handles for new brands/markets (including US and SA launches) ahead of time.
Guidelines & Governance: Maintain brand-specific tone of voice, response SLAs, reply templates, hide/delete rules, and escalation paths.
Customer Interaction: Monitor comments/DMs/chat. Supervise AI-first response workflows, ensuring e-commerce queries (orders, deliveries, refunds) route to the E-commerce Assistant the same business day.
Compliance & Crisis Protocol: Apply age-gating and strict compliance rules for vaping content. Monitor sentiment, log issues, pause scheduled posts during negative spikes, and align public responses with Leadership.
Vetting & Contracting: Shortlist creators against campaign briefs (audience demographics, engagement, brand fit). Coordinate written agreements (deliverables, rights, FTC/ARB disclosures, payment triggers) signed off by Commercial Operations and Finance.
Execution & Compliance: Review content before it goes live. Enforce vaping rules: no creators under 25, no audiences skewing under 18, and no paid promotion on restricted platforms.
Tracking: Maintain a log tracking reach, engagement, discount code usage, and ROI prior to payment release.
Email Campaigns: Plan and execute POPIA-compliant scheduled marketing emails (opt-in only; age-verified for vaping).
AI Responder Management: Maintain the AI responders knowledge base (prices, FAQs, policies) and rules (no health claims, age verification required).
Quality Assurance: Audit 25+ AI conversations weekly, log errors, and update the knowledge base within 1 business day of policy/price changes. Train and back up the E-commerce Assistant on AI handovers.
Performance Tracking: Deliver monthly performance reports per brand/platform detailing follower growth, reach, engagement rate, response times, creator ROI, and email/AI performance.
Attribution: Ensure all links use UTM parameters and creator codes to trace web store traffic and orders.
Goal Setting: Establish baselines during the first 90 days and agree on growth/conversion targets with the Commercial Operations Manager.
Education: Matric plus a Diploma, Degree, or recognized certificate in Marketing, Communications, Digital Media, or equivalent experience.
Experience: Minimum 3 years’ hands‑on brand social media management, including at least 1 year personally owning content calendars and publishing across 3+ platforms.
Content Creation: Confident short‑form video shooting and editing (CapCut, InShot, Premiere Rush, etc.), product photography, and adaptable copywriting.
Account Administration: Hands‑on experience administering Meta Business Suite / TikTok Business accounts (roles, 2FA, asset management).
Email & Analytics: Experience running scheduled B2C email marketing (e.g., Mailchimp, Klaviyo) and building Excel/Google Sheets reports with UTM tracking.
Compliance & Ownership: Willingness to strictly enforce age‑restriction regulations. Understanding that all accounts and assets remain company property.
Location: Based in Gqeberha (Port Elizabeth); office‑based with availability for evening/weekend monitoring rotas.
Managing social media for age‑restricted or regulated industries (vaping, alcohol, tobacco).
US market/creator campaign experience (including FTC disclosure rules).
Experience launching brand accounts from zero.
Chatbot or AI responder setup, prompt/knowledge base engineering, and QA.
Proficiency with scheduling/listening tools (Later, Hootsuite, Sprout Social) and Canva/Adobe tools.
Competitive salary based on experience (salary can potentially be more based on experience/skills)