SEO Strategist, Roofing (Remote, Gqeberha)

Blacksmith Agency LLC; Gqeberha; Remote; ZAR 991,000 - 1,652,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking an SEO Strategist for roofing clients. You will own the technical roadmap, set content priorities, and shape the ranking story across multiple markets. You will speak with US clients on live calls and drive search initiatives with writers and AI.

You will manage technical SEO, keyword strategy, local multi-location SEO, and GA4/Search Console reporting to deliver quarterly client roadmaps.

Qualifications

• 3+ years hands-on SEO experience.
• Audits and fixes experience.
• Clear spoken English with US clients on live calls.

Responsibilities

• Lead technical SEO: crawl, indexation, site speed, schema, architecture.
• Define keyword strategy and on-page optimization with writers/AI.
• Drive visibility in AI search and traditional organic results.
• Manage links, local search and multi-location SEO.
• GA4 and Search Console reporting with quarterly client roadmaps.

Skills

Hands-on SEO

US client communication

Agency experience

Multi-location SEO

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)
• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Strategist, Roofing you own search for a book of roofing clients (roofing contractors operating across several markets): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for roofing or similar multi-location businesses is a strong plus.