SEO Manager, Urgent Care (Remote, Edenvale)

Blacksmith Agency; Gauteng; Remote; ZAR 1,150,000 - 1,807,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking an SEO Manager to own search for urgent care clients across multiple sites, shaping the technical roadmap, content priorities, and ranking narrative.

You will lead audits, optimize on-page and local SEO, coordinate with writers and AI, and report in GA4 and Search Console. Strong English on US calls is required; remote role with Canada, SA, or USA clients.

Qualifications

• 3+ years hands-on in SEO with audits and fixes
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush
• Agency experience across several clients at once
• Clear spoken English with US clients on live calls
• SEO for urgent care or similar multi-location businesses is a strong plus

Responsibilities

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

Skills

Hands-on SEO

Agency experience

Clear spoken English

Multi-location SEO

AI search / modern tactics

Tools

Google Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Manager, Urgent Care you own search for a book of urgent care clients (urgent care groups running many sites): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for urgent care or similar multi-location businesses is a strong plus.