SEO Manager, Multifamily (Remote, Bryanston)

Blacksmith Agency LLC; Randburg; Remote; ZAR 985,000 - 1,478,000; Full time

Job summary

Blacksmith Agency LLC is seeking an SEO Manager, Multifamily for a remote role serving multifamily owners and property management groups. You will own the technical roadmap, content priorities, and the overall ranking narrative when clients inquire about movement.

You’ll act as the strategic voice in client discussions and make key calls. You will drive technical SEO, keyword strategy, and content priorities with writers and AI, while coordinating across writers, AI tools, and clients to deliver

Qualifications

• 3+ years hands-on SEO with audits and fixes completed independently.
• Fluency in English for US client calls and written communication.
• Agency experience managing multiple clients concurrently.

Responsibilities

• Lead technical SEO efforts: crawl, indexation, site speed, schema, and site architecture.
• Own keyword strategy, on-page optimization and content prioritization with writers/AI.
• Improve client visibility in AI search tools (Google AI Overviews, ChatGPT, Perplexity) alongside organic results.
• Manage links, local and multi-location SEO as needed for clients.
• Produce GA4 and Search Console reports and shape quarterly roadmaps per client.

Skills

SEO experience

Agency experience

English communication

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Manager, Multifamily you own search for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for multifamily or similar multi-location businesses is a strong plus.