SEO Manager, Multifamily (Remote, Bloemfontein)

Blacksmith Agency LLC; Bloemfontein; Remote; ZAR 360,000 - 520,000; Full time

Job summary

Blacksmith Agency is seeking an SEO Manager (Multifamily) to own search strategies for a portfolio of multifamily clients. You’ll shape technical roadmaps, content priorities, and the ranking narrative for client questions.

You are the strategic voice in the room and make the calls. You will lead technical SEO for crawl/indexing, site speed, schema, and architecture, while coordinating keyword strategy, on-page optimization, and content priorities with writers and AI tools.

Qualifications

• 3+ years hands-on in SEO; audits and fixes done by you.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Technical SEO audits, crawl, indexation, site speed and schema work.
• Keyword strategy, on-page optimization and content priorities with writers/AI.
• Improve visibility in AI search and classical organic results.
• Links, local search and multi-location SEO for clients.
• Reporting in GA4 and Search Console; quarterly roadmaps per client.

Skills

SEO

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Agency experience

English fluency

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Manager, Multifamily you own search for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for multifamily or similar multi-location businesses is a strong plus.