Senior Social Media Strategist — E‑commerce Growth

Placements24; Pretoria; Hybrid; ZAR 700,000 - 900,000; Full time

Benefits offered by this job

Hybrid work arrangement

Medical aid

Life insurance

Retirement fund benefits

Generous annual leave

Professional development

Job summary

Placements24 is seeking an experienced Social Media Strategist to elevate the brand presence in Pretoria’s fast-paced e-commerce landscape. You will craft and implement innovative social media strategies that align with business objectives, enhance brand perception, and foster a loyal online community.

Lead the voice, content pillars, and engagement tactics across Facebook, Instagram, Twitter, LinkedIn, and TikTok, while collaborating with marketing, sales and customer service teams to ensure

Qualifications

• Proven track record as a Social Media Strategist or senior role in e-commerce.
• Experience developing data-driven strategies that drive brand awareness and growth.
• Strong written and verbal communication with creative storytelling ability.

Responsibilities

• Develop and execute a data-driven social media strategy aligned with e-commerce goals.
• Define content themes, editorial calendars, and oversee content production across platforms.
• Manage social media advertising campaigns from planning to performance monitoring.
• Monitor trends, competitors, and sentiment; provide strategic recommendations.
• Engage with the online community and maintain brand-appropriate tone.
• Collaborate with marketing, sales and customer service for cohesive campaigns.

Skills

Social media strategy

Analytics tools

Advertising platforms

Communication

Creative writing

Education

Bachelor's degree in Marketing/Communications

Tools

Sprinklr

Sprout Social

Google Analytics

Job description

Placements24 is seeking an experienced Social Media Strategist to elevate the brand presence in Pretoria’s fast-paced e-commerce landscape. You will craft and implement innovative social media strategies that align with business objectives, enhance brand perception, and foster a loyal online community.

Lead the voice, content pillars, and engagement tactics across Facebook, Instagram, Twitter, LinkedIn, and TikTok, while collaborating with marketing, sales and customer service teams to ensure