E-commerce Social Media Strategist | Hybrid & Growth

Placements24; Sandton; Hybrid; ZAR 420,000 - 540,000; Full time

Benefits offered by this job

Hybrid work model

Professional development

Medical and retirement benefits

Collaborative culture

Job summary

Placements24 is seeking an E-commerce Social Media Strategist to join the marketing team in Sandton. You will shape and execute cutting-edge social media campaigns to elevate brand presence, drive engagement, and boost online sales.

You'll work with marketing, sales, and product teams to ensure a unified digital strategy across platforms, leveraging analytics and paid advertising to optimize results. The role requires strong communication and a creative approach to content creation.

Qualifications

• Proven experience as a Social Media Strategist or similar role within e-commerce.
• Demonstrated success in developing and executing social media campaigns that drive measurable results.
• In-depth knowledge of social media platforms, analytics tools, and paid advertising principles.
• Strong analytical and problem-solving skills with ability to interpret complex data.
• Excellent written and verbal communication skills, with a creative approach to content.
• Bachelor's degree in Marketing, Digital Media, or related discipline.

Responsibilities

• Develop and implement data-driven social media strategies tailored to the e-commerce landscape to achieve key performance indicators.
• Create and curate engaging content across platforms such as Instagram, Facebook, Twitter, LinkedIn, and TikTok, optimizing for reach and interaction.
• Manage and optimize paid social media advertising campaigns, focusing on customer acquisition and conversion rates.
• Monitor social media channels for trends, competitor activities, and customer feedback, providing timely responses and insights.
• Analyze social media performance data, generating comprehensive reports and recommendations for strategy refinement.
• Collaborate with creative teams to ensure brand consistency and compelling visual storytelling.

Skills

Social media strategy

Data analysis

Content creation

Paid advertising

Communication

Education

Bachelor's degree in Marketing/Digital Media

Tools

Facebook Ads Manager

Google Analytics

Social listening tools

Job description

Placements24 is seeking an E-commerce Social Media Strategist to join the marketing team in Sandton. You will shape and execute cutting-edge social media campaigns to elevate brand presence, drive engagement, and boost online sales.

You'll work with marketing, sales, and product teams to ensure a unified digital strategy across platforms, leveraging analytics and paid advertising to optimize results. The role requires strong communication and a creative approach to content creation.