Senior E-commerce Social Media & Content Strategist

Placements24; Randburg; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Hybrid work model

Leadership development

Employee discounts

Job summary

Placements24 in Randburg is seeking an experienced E-commerce Social Media & Content Lead to guide digital communications, build a cohesive strategy, and drive brand awareness and revenue for the ecommerce business.

You will lead a small team, oversee content creation pipelines, and manage paid campaigns across Instagram, Facebook, TikTok and other platforms, in a hybrid setup blending in-office collaboration with remote flexibility.

Qualifications

• 5+ years in social media management for ecommerce.
• Experience leading small teams or projects.
• Proficient in content creation, scheduling, and analytics.
• Strategic thinker with strong copy and visuals.
• Knowledge of advertising best practices and performance marketing.

Responsibilities

• Develop, implement, and manage a comprehensive social media and content strategy aligned with ecommerce objectives and brand guidelines.
• Lead the creation of high-impact, engaging content across formats for platforms like Instagram, Facebook, TikTok and others.
• Oversee the social media content calendar, ensuring a consistent brand voice and timely publication of posts.
• Manage and optimize paid social media advertising campaigns to achieve target ROI and KPIs.
• Analyze performance data, identify trends, and provide strategic recommendations for improvement and innovation.
• Mentor and guide junior members of the social media and content team.

Skills

Social media management

Content strategy

Team leadership

Copywriting

Visual storytelling

Analytics platforms

Education

Bachelor's degree in Marketing/Communications

Tools

Social media management platforms

Video editing tools

Content creation tools

Paid media platforms

Job description

Placements24 in Randburg is seeking an experienced E-commerce Social Media & Content Lead to guide digital communications, build a cohesive strategy, and drive brand awareness and revenue for the ecommerce business.

You will lead a small team, oversee content creation pipelines, and manage paid campaigns across Instagram, Facebook, TikTok and other platforms, in a hybrid setup blending in-office collaboration with remote flexibility.