Senior Media Strategist - Remote, High-Impact Campaigns

Placements24; Paarl; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Fully remote work

Flexible hours

Annual leave and personal development

Health, dental, and vision insurance

Home office stipend

Professional growth opportunities

Team-building and webinars

Job summary

Placements24 is seeking a Senior Media Strategist to join our fully remote team in South Africa. You will craft and execute media strategies across traditional and digital channels, optimize budgets, and report on ROI.

The ideal candidate has 7+ years in media planning/strategy, strong analytics, and excellent communication, with a track record of delivering impactful campaigns. This remote-first role offers flexible hours, a competitive package, and the chance to work with leading brands across

Qualifications

• Master's degree in Marketing, Communications, Media Studies, or a related field.
• Minimum of 7 years of experience in media strategy, media planning, or a related role within the Media & PR industry.
• Proven track record of developing and executing successful media strategies for diverse clients.
• In-depth knowledge of traditional and digital media channels, including social media, search, display, and programmatic advertising.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Strong understanding of audience segmentation, media buying, and campaign measurement.
• Exceptional communication, presentation, and interpersonal skills.
• Demonstrated ability to work independently and collaboratively in a fully remote environment.
• Experience with media planning and analytics software.
• A creative and forward-thinking mindset.

Responsibilities

• Develop and implement innovative media strategies aligned with client objectives.
• Identify target audiences and select the most effective media channels for outreach.
• Create and manage comprehensive media plans, including budget allocation and performance metrics.
• Analyze media trends, market dynamics, and competitor activities to inform strategy.
• Build and maintain strong relationships with media contacts and industry influencers.
• Oversee the execution of media campaigns and ensure timely delivery of results.
• Collaborate with creative and content teams to develop compelling media assets.
• Monitor media coverage and report on campaign effectiveness and ROI.
• Manage crisis communication strategies across media platforms.
• Stay abreast of emerging media technologies and best practices.

Skills

Media strategy

Audience segmentation

Analytics

Communication

Remote work

Campaign measurement

Media planning tools

Education

Master's degree in Marketing/Communications/Media Studies

Tools

Media planning tools

Job description

Placements24 is seeking a Senior Media Strategist to join our fully remote team in South Africa. You will craft and execute media strategies across traditional and digital channels, optimize budgets, and report on ROI.

The ideal candidate has 7+ years in media planning/strategy, strong analytics, and excellent communication, with a track record of delivering impactful campaigns. This remote-first role offers flexible hours, a competitive package, and the chance to work with leading brands across