Senior Media Relations Lead - Remote (Western Cape)

Placements24; Mossel Bay; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Remote work

Professional development

Exposure to high-profile campaigns

Brand reputation work

Job summary

Placements24 is recruiting a Senior Media Relations Officer for a leading tourism and hospitality client based in Mossel Bay, Western Cape. You will build and maintain media relationships, shape the public profile, and craft compelling story angles to secure high-impact placements.

The role requires 5+ years in media relations or PR, a Bachelor's in PR/Communications, outstanding writing/editing skills, and the ability to work independently in a remote-capable setup within the Western Cape.

Qualifications

• Bachelor's degree in PR/Communications/Journ/Marketing or related field.
• 5+ years' experience in media relations, PR or journalism.
• Proven success securing media coverage and managing journalist relationships.
• Exceptional writing, editing and storytelling skills.
• Strong understanding of traditional and digital media landscapes.
• Excellent organizational and time-management abilities.
• Self-motivated, proactive and able to work remotely.
• Familiarity with the Western Cape media landscape is desirable.
• Proficiency with PR software and media monitoring tools.

Responsibilities

• Develop and execute proactive media relations strategies.
• Build and nurture relationships with journalists and broadcasters.
• Write and distribute press releases, kits and fact sheets.
• Identify and pitch newsworthy story ideas to media.
• Monitor coverage and report results and sentiment.
• Respond to media inquiries promptly and professionally.
• Assist in crisis communication planning when needed.
• Collaborate with internal teams to align messaging.
• Support media event planning, including remote capacity.
• Maintain understanding of Mossel Bay and Western Cape media trends.

Skills

Media relations

Crisis comms

Press materials

Storytelling

Writing/editing

Journalist liaison

Education

Bachelor's degree in PR/Communications/Journalism/Marketing

Job description

Placements24 is recruiting a Senior Media Relations Officer for a leading tourism and hospitality client based in Mossel Bay, Western Cape. You will build and maintain media relationships, shape the public profile, and craft compelling story angles to secure high-impact placements.

The role requires 5+ years in media relations or PR, a Bachelor's in PR/Communications, outstanding writing/editing skills, and the ability to work independently in a remote-capable setup within the Western Cape.