Senior Media Relations Strategist (Hybrid)

Placements24; George; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Salary incentives

Medical aid contributions

Generous leave policy

Hybrid work arrangement

Professional growth

Modern office facilities

Collaborative environment

Job summary

Placements24 is seeking an experienced Media Relations Manager in George, Western Cape, to lead strategic communications and public image initiatives. The role combines remote flexibility with in-office collaboration and requires building strong media relationships and driving impactful PR campaigns.

The ideal candidate will have a proven track record in securing media placements, exceptional storytelling, and the ability to manage crisis communications with a proactive, strategic mindset.

Qualifications

• Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
• Minimum of 6 years of experience in media relations, public relations, or related communications role.
• Proven track record of securing media placements and managing campaigns.
• Excellent written and verbal communication skills, with strong storytelling and pitching abilities.

Responsibilities

• Develop and implement comprehensive media relations strategies aligned with organizational goals.
• Build and maintain strong relationships with journalists, editors, and media influencers.
• Proactively pitch stories and secure positive media coverage across platforms.
• Respond to media inquiries promptly, acting as a key spokesperson when required.
• Monitor media coverage, analyze sentiment, and report to senior management.
• Develop and manage crisis communication plans with timely responses.
• Create and distribute press releases, media advisories, and other materials.
• Collaborate with marketing and content teams to ensure consistent brand messaging.
• Identify emerging media trends and opportunities to enhance the company’s public profile.
• Oversee media event planning and execution.

Skills

Media relations

Storytelling

Pitching

Crisis communication

Media monitoring

Public speaking

Education

Bachelor's degree in Communications

Tools

PR databases

Media monitoring tools

Job description

Placements24 is seeking an experienced Media Relations Manager in George, Western Cape, to lead strategic communications and public image initiatives. The role combines remote flexibility with in-office collaboration and requires building strong media relationships and driving impactful PR campaigns.

The ideal candidate will have a proven track record in securing media placements, exceptional storytelling, and the ability to manage crisis communications with a proactive, strategic mindset.