Senior Graphic Designer - Branding Specialist

Placements24; Pietermaritzburg; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development

Team events

Hybrid role

Job summary

Placements24 in Pietermaritzburg is seeking a Senior Graphic Designer with a strong branding focus. You will create and evolve brand identities, develop assets for digital and print, and collaborate with marketing teams to deliver on-brand design solutions.

The ideal candidate has 5-7 years of branding experience, a stellar portfolio, and proficiency in Adobe Creative Suite. The role offers hybrid work in KwaZulu-Natal with opportunities for professional growth.

Qualifications

• Bachelor's degree in Graphic Design, Visual Arts, or related field or equivalent practical experience.
• Minimum 5-7 years of professional graphic design experience with branding focus.
• Strong branding portfolio demonstrating branding projects, creativity and technical skill.

Responsibilities

• Conceptualize and design visually stunning brand identities including logos, color palettes, typography systems, and brand guidelines.
• Create assets for digital and print platforms such as brochures, social media graphics, website elements, and marketing collateral.
• Collaborate with marketing teams, clients and stakeholders to ensure alignment with brand strategy.
• Maintain brand consistency across touchpoints and uphold high visual quality.
• Present concepts and final deliverables to clients and internal teams with clear rationale.
• Stay updated on industry trends and design technologies to enhance output.
• Mentor junior designers and provide constructive feedback.

Skills

Branding

Brand development

UI/UX understanding

Client communication

Education

Bachelor's degree in Graphic Design

Tools

Adobe Creative Suite

Illustrator

Photoshop

InDesign

Job description

About the Role

Our client, a dynamic and forward-thinking creative agency, is seeking a highly talented and experienced Senior Graphic Designer with a strong focus on branding to join their vibrant team in Pietermaritzburg. This role is crucial for developing and executing compelling visual identities for a diverse range of clients. You will be instrumental in shaping brand narratives through innovative design solutions, ensuring consistency and impact across all communication channels. The ideal candidate thrives in a collaborative environment and possesses a keen eye for detail, aesthetic excellence, and a deep understanding of current design trends. This is a fantastic opportunity to make a significant contribution to a growing agency and work on exciting projects within the KwaZulu-Natal region and beyond.

Key Responsibilities

• Conceptualize and design visually stunning brand identities, including logos, color palettes, typography systems, and brand guidelines.
• Develop a wide range of creative assets for both digital and print platforms, such as brochures, social media graphics, website elements, and marketing collateral.
• Collaborate closely with marketing teams, clients, and other stakeholders to understand project requirements and deliver design solutions that align with brand strategy and objectives.
• Ensure brand consistency across all touchpoints, maintaining high standards of visual quality and execution.
• Present design concepts and final deliverables to clients and internal teams, effectively articulating design choices and rationale.
• Stay abreast of industry trends, emerging design technologies, and competitor activities to continuously enhance design output.
• Mentor junior designers and provide constructive feedback to foster a culture of continuous improvement.

Requirements

• A Bachelor's degree in Graphic Design, Visual Arts, or a related field, or equivalent practical experience.
• Minimum of 5-7 years of professional experience in graphic design, with a significant portion dedicated to brand development and identity design.
• A strong portfolio showcasing exceptional branding projects, demonstrating creativity, technical skill, and a strategic approach.
• Proficiency in industry-standard design software, including Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Excellent understanding of typography, layout, color theory, and design principles.
• Experience in digital design, including UI/UX principles, is a plus.
• Strong communication, presentation, and interpersonal skills, with the ability to articulate design ideas clearly.
• Ability to manage multiple projects simultaneously, meet deadlines, and work effectively in a fast-paced environment.

Benefits

• Our client values its employees and offers a competitive compensation package, including a generous salary and performance-based bonuses.
• Employees enjoy comprehensive health insurance.
• Employees have paid time off.
• Opportunities for professional development and further training.
• The workplace in Pietermaritzburg fosters creativity and collaboration, with regular team-building events.
• A supportive work culture.
• This hybrid role offers a balance between in-office collaboration and remote flexibility, ensuring a productive and engaging work experience.