Senior Graphic Designer (Brand Identity)

Placements24; Benoni; On-site; ZAR 420,000 - 640,000; Full time

Job summary

Placements24 in Benoni, Gauteng is seeking a Senior Graphic Designer to lead brand identity development. This role requires crafting logos, color systems, typography, and comprehensive style guides while maintaining brand consistency across marketing materials and digital platforms.

You will mentor junior designers, collaborate with marketing and product teams, and drive high-quality design solutions for high-profile projects in a fast-paced environment.

Qualifications

• 6+ years of professional experience in graphic design.
• Strong portfolio with branding projects.
• Proficiency in Adobe Creative Suite and related design software.

Responsibilities

• Lead the design of comprehensive brand identities including logos, color palettes, typography, and style guides.
• Develop brand strategies across platforms for consistency and impact.
• Create high-quality assets for marketing, digital media, publications, and events.
• Collaborate with marketing, content, and product teams to meet project objectives.
• Manage projects from concept to delivery within brand standards.

Skills

Brand identity

Creative leadership

Communication skills

Education

Bachelor's degree in Graphic Design

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Brand guidelines

Job description

About the Role

Our client, a dynamic organization within the arts and entertainment landscape, is seeking a talented Senior Graphic Designer to spearhead brand identity development in Benoni, Gauteng . This pivotal role requires a creative visionary with a sophisticated understanding of visual communication and brand strategy. You will be responsible for conceptualizing and executing compelling brand identities that resonate with target audiences and elevate the company's presence. The ideal candidate possesses a strong portfolio showcasing innovative design solutions and a passion for the creative industries. This is an exceptional opportunity to leave your mark on high-profile projects and shape the visual narrative of our esteemed organization. We are looking for a detail-oriented, collaborative individual who can translate complex ideas into elegant and impactful designs. Join us in crafting visually stunning identities that captivate and inspire.

Key Responsibilities

• Lead the conceptualization and design of comprehensive brand identities, including logos, color palettes, typography, and visual style guides.
• Develop creative strategies for brand representation across various platforms, ensuring consistency and impact.
• Create high-quality graphic design assets for marketing materials, digital media, publications, and event collateral.
• Collaborate closely with marketing, content, and product teams to understand project requirements and deliver design solutions that meet objectives.
• Manage design projects from concept to completion, ensuring timely delivery and adherence to brand standards.
• Mentor and provide guidance to junior designers, fostering a culture of creative excellence.
• Stay informed about industry trends, emerging design technologies, and best practices in graphic design and branding.
• Present design concepts effectively to internal teams and stakeholders, articulating the rationale behind creative decisions.
• Ensure all design outputs are visually compelling, technically sound, and aligned with the client's brand vision.
• Maintain and update brand asset libraries and style guides.

Requirements

• A minimum of 6 years of professional experience as a Graphic Designer, with a significant focus on brand identity development and management.
• A robust portfolio demonstrating exceptional creativity, design skill, and a successful track record in branding projects.
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design software.
• Strong understanding of typography, color theory, layout, and visual composition.
• Experience with digital design, including web and social media graphics, is highly valued.
• Excellent communication, presentation, and interpersonal skills.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Detail-oriented with a commitment to producing high-quality, polished work.
• A degree in Graphic Design, Visual Arts, or a related field, or equivalent professional experience.
• A passion for the arts and entertainment industry and a keen eye for aesthetic detail.

Benefits

• Competitive salary commensurate with experience and expertise.
• Opportunity to work on impactful branding projects within the arts and entertainment sector in Benoni, Gauteng .
• Exposure to diverse and exciting creative challenges.
• Access to professional design software and resources.
• Continuous learning and professional development opportunities.
• A collaborative and inspiring work environment.
• Contribute to the visual identity of notable creative ventures.
• Potential for career advancement and leadership roles.