Senior Graphic Designer - Brand Identity Specialist

Placements24; Pretoria; Hybrid; ZAR 700,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive health benefits

Opportunities for professional develop

Hybrid work schedule

Office in Pretoria

Creative and collaborative environment

Job summary

Placements24 in Pretoria is seeking a Senior Graphic Designer focused on brand identity. You will lead concept-to-delivery, shaping visual narratives for a diverse portfolio in a hybrid role combining remote work with in-office collaboration.

The ideal candidate has a strong portfolio and 6+ years of experience in graphic design, with expertise in typography, color theory and brand strategy. Proficiency in the Adobe Creative Suite is essential.

Qualifications

• Bachelor's degree in Graphic Design or related field required.
• 6+ years of professional graphic design experience with brand identity focus.
• Strong portfolio demonstrating concept-to-delivery design excellence.

Responsibilities

• Develop and refine brand identity systems across logos, color palettes and typography.
• Design marketing collateral, digital assets and campaigns to support brand objectives.
• Collaborate with marketing, product and content teams for visual alignment.
• Translate briefs into compelling design concepts and execute with quality.

Skills

Brand identity development

Typography

Color theory

Visual storytelling

Project management

Communication

Education

Bachelor's degree in Graphic Design

Tools

Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Motion graphics software

Job description

About the Role

Our client, a prominent entity within the Arts & Entertainment sector, is seeking an experienced Senior Graphic Designer with a specialization in brand identity development to join their team in Pretoria . This hybrid role demands a creative visionary capable of shaping and evolving visual brand strategies for a diverse portfolio of entertainment properties. You will be instrumental in creating compelling visual narratives that resonate with target audiences, working both remotely and from our Pretoria office. The ideal candidate will have a strong understanding of design principles, typography, color theory, and a proven ability to translate abstract concepts into impactful visual designs. You will lead design projects from concept to completion, ensuring brand consistency across all touchpoints.

Key Responsibilities

• Develop and refine brand identity systems, including logos, color palettes, typography, and style guides.
• Design a wide range of marketing collateral, promotional materials, digital assets, and advertising campaigns.
• Collaborate with marketing, product development, and content teams to ensure visual alignment with brand objectives.
• Translate creative briefs into visually compelling design concepts.
• Manage multiple design projects simultaneously, ensuring timely delivery and adherence to project scopes.
• Stay abreast of current design trends, technologies, and best practices in the Arts & Entertainment industry.
• Present design concepts and rationale to stakeholders and clients.
• Provide art direction and mentorship to junior designers and external vendors.
• Ensure brand consistency across all platforms, both digital and print.
• Conceptualize and execute visual elements for live events and experiential marketing initiatives.

Requirements

• Bachelor's degree in Graphic Design, Visual Arts, or a related discipline.
• Minimum of 6 years of professional experience in graphic design, with a significant focus on brand identity and development.
• Extensive portfolio showcasing strong conceptual thinking and exceptional design execution across various media.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with motion graphics software is a plus.
• Deep understanding of branding principles, visual communication, and marketing strategy.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work effectively in a hybrid environment, balancing remote and in-office collaboration in Pretoria .
• Strong project management and organizational skills.
• Experience in the Arts & Entertainment sector is highly desirable.
• A keen eye for detail and a commitment to producing high-quality work.

Benefits

• competitive salary
• comprehensive health benefits
• opportunities for professional development
• access to a creative and collaborative work environment
• Enjoy the flexibility of a hybrid schedule, with regular engagement at our Pretoria office.
• Our client is dedicated to fostering a culture of innovation and artistic expression.