Lead Graphic Designer - Brand Identity

Placements24; Rustenburg; On-site; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Health insurance

Standard benefits

Job summary

Placements24 in Rustenburg, North West is seeking a Lead Graphic Designer to spearhead brand identity initiatives. You will define and maintain the company’s visual language across marketing, digital, packaging and corporate communications, while mentoring a small team of designers in a collaborative North West office.

The role demands a hands-on leader with a strong portfolio, 7+ years in graphic design (2+ in a lead role), and a Bachelor’s degree in Graphic Design or Visual Communications.

Qualifications

• 7+ years of professional graphic design experience, with at least 2 years in a lead or supervisory role.
• Proven track record developing brand identities for established or growing companies.
• Strong portfolio demonstrating typography, layout, concept thinking, and storytelling.
• Bachelor’s degree in Graphic Design, Visual Communications, or related field.

Responsibilities

• Lead the development of brand identity systems and guidelines.
• Create designs for print, digital, and social media.
• Mentor a team of graphic designers and foster collaboration.
• Oversee design from brief to delivery, ensuring brand consistency.
• Collaborate with marketing, product, and sales to meet project goals.
• Present concepts and rationales to stakeholders with clarity.
• Stay updated on industry trends and new design technologies.
• Ensure visual consistency across all touchpoints.

Skills

Leadership

Typography

Layout

Visual storytelling

Education

Bachelor's degree in Graphic Design/Visual Communications

Tools

Adobe Creative Suite

Photoshop

Illustrator

InDesign

Job description

About the Role

Our client is seeking an exceptional Lead Graphic Designer to spearhead their brand identity initiatives at their Rustenburg, North West office. This is a critical role for a seasoned design professional with a visionary approach to visual communication and brand building. You will be responsible for defining, developing, and maintaining the overarching visual language of the company across all platforms. This includes leading the design direction for marketing collateral, digital assets, packaging, and corporate communications. You will manage a small team of designers, providing mentorship and ensuring the highest standards of creative output. The ideal candidate possesses a deep understanding of design principles, brand strategy, and a proven ability to translate business objectives into compelling visual solutions. This role requires a hands‑on leader who can inspire creativity and drive impactful design outcomes within a collaborative team setting in North West .

Key Responsibilities

• Lead the conceptualization and execution of comprehensive brand identity systems and guidelines.
• Develop visually stunning designs for a wide range of marketing materials, including print, digital, and social media.
• Manage and mentor a team of graphic designers, fostering a creative and collaborative environment.
• Oversee the design process from initial brief to final delivery, ensuring quality and adherence to brand standards.
• Collaborate with marketing, product, and sales teams to understand project requirements and deliver effective design solutions.
• Present design concepts and rationale to stakeholders with clarity and confidence.
• Stay abreast of industry trends, emerging design technologies, and competitor activities.
• Ensure consistency of brand visuals across all touchpoints.

Requirements

• Minimum of 7 years of professional graphic design experience, with at least 2 years in a lead or supervisory role.
• Proven track record in developing and managing brand identities for established or growing companies.
• Exceptional portfolio showcasing strong conceptual thinking, typography, layout, and visual storytelling skills.
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design software.
• Experience with print production processes and digital design standards.
• Strong leadership and team management capabilities.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work effectively in a fast‑paced, deadline‑driven environment.
• Bachelor's degree in Graphic Design, Visual Communications, or a related field.

Benefits

• Competitive annual salary of R .
• Opportunity to lead creative direction for a prominent brand.
• Collaborative office environment in Rustenburg .
• Professional development and training opportunities.
• Contribution to impactful branding projects.
• Health insurance and other standard benefits.
• Regular team events and social activities.