Senior Content Writer

Comparesoft Ltd; Wes-Kaap; On-site; ZAR 878,000 - 1,317,000; Full time

Benefits offered by this job

Remote-friendly

Salary reviews every 6 months

Mac, monitors, chair provided

Close-knit team

Job summary

Comparesoft Ltd. is seeking a Senior Content Writer for the UK’s leading B2B software comparison platform. This remote role focuses on high-quality, research-driven content that informs buyers and supports product pages.

You will direct AI-assisted writing, own the content framework and publish material across awareness pieces, product comparisons, how-to guides, product information sheets and market reports while testing formats and distribution strategies.

Qualifications

• 5+ years writing or editing B2B software or SaaS content.

Responsibilities

• Write content that helps businesses research, compare and choose B2B software.
• Direct AI to write, review and publish content.
• Own content framework, structure and layout for publication.
• Develop awareness-stage content, product comparison pages, how-to articles, product information sheets and market reports.
• Collaborate with the team to test formats, layouts and messaging across channels.

Skills

Reader-first writing

Curiosity about software buying

AI-assisted writing

Testing formats

SEO/AEO knowledge

Tools

Ahrefs

Claude

Google Analytics

Google Search Console

LinkedIn Analytics

Trello

Job description

Senior Content Writer for the UK’s Best B2B Software Comparison Platform.

Remote | Salary + Bonus

Hyper-efficient Small Close Knit Team.

About Comparesoft

Comparesoft is the UK's first AI-driven matchmaking platform for B2B software buyers and vendors. We publish comparison pages, guides and market reports that help businesses choose ERP, CMMS, CAFM and field service software. We're a hyper-efficient small team: ambitious, focused on winning, and a good bunch of people to work with.

About the role

You'll write content that helps businesses research, compare and choose B2B software. You direct AI to write. You build the framework, structure and layout. AI executes. You decide what gets published.

You’ll own:

1. Awareness-stage informational content
2. Product comparison pages
3. How-to articles
4. Product information sheets
5. Market reports

KPIs

1. Average time on page
2. Bounce rate
3. Google impressions
4. Google rankings
5. Citations in LLMs

Skills

• A taste for reader-first writing
• Curiosity about how businesses buy software
• Hands-on use of AI for production, review, editing and distribution
• An appetite for testing formats, layouts, structure and messaging
• SEO and AEO knowledge is a bonus, not a requirement

Behaviours

• You ask lots of questions
• You're fun to work with

Experience

• 5+ years writing or editing B2B software or SaaS content
• A confident solo operator who wants to build a team

Opportunity

• Improve the UK's best B2B software comparison website
• Own the content: build it, distribute it, iterate it
• Progress to building your own content team within 12 to 18 months
• Work with a close-knit small team, fully remote

Our achievements

• Built the UK's first AI-driven software recommendation engine
• Used by SpaceX, McLaren, Nike, the Pentagon, the University of Oxford and 16,000 other businesses
• Oracle, Siemens, Autodesk, Planon, MaintainX and 130 other vendors are our customers
• Three of our competitors shut down in the last 3 years. We grew 25%
• Rated 4.9 stars on Google
• All of this built by a team of 5
• We've promoted almost every team member who has joined us

What we offer

1. A close-knit team
2. A warm, friendly environment
3. A culture that backs testing, experimentation and ownership
4. A full work kit: Mac, monitors, chair
5. Salary reviews every 6 months

Tools we use

Ahrefs, Claude, Google Analytics, Google Search Console, LinkedIn Analytics, Trello

More on comparesoft.com and our culture at instagram.com/comparesoftuk