Senior Accountant

Communicate Finance; South Africa; Hybrid; ZAR 500.000 - 900.000; Vollzeit

Benefits dieser Stelle

Work away scheme for up to 10 weeks a-

Life Insurance: 2x annual salary

Income Protection: 75% of monthly risk

Critical Illness cover

Funeral Assistance

Provident fund

Zusammenfassung

Sage in Johannesburg, South Africa, seeks a Senior Accountant Marketing Manager for Africa & the Middle East. You will own the accountant segment marketing strategy, driving engagement, advocacy, and revenue growth across Sage for Accountants and Sage Intacct for Accountants.

You will partner with Sales, Product Marketing and Growth to deliver campaigns with business impact, mentor the accounting team, and ensure timely financial reporting and IFRS compliance.

Qualifikationen

• Progressive track record in B2B marketing for technology, SaaS or financial services.
• Experience with account-based marketing and multi-country campaigns.
• Proven success delivering integrated demand generation campaigns with measurable commercial outcomes.
• Experience marketing through advisor, influencer or partner channels.
• Strong strategic planning, execution and stakeholder management capabilities.

Aufgaben

• Develop and execute the Accountant Marketing Strategy across Africa and the Middle East across direct acquisition and growth of accounting practices.
• Scale demand through paid media, partnerships, referral and advocacy programs.
• Design and run account-based marketing programmes for priority accounting firms and practices.
• Build MDF and co-marketing programmes that equip accountants with campaigns and assets.
• Create integrated marketing programmes that drive pipeline, customer acquisition and revenue growth.
• Lead relationships with accounting firms, professional associations and industry influencers.

Kenntnisse

Account-based marketing

Stakeholder management

Strategic planning

Campaign management

Analytical skills

Budget management

Communication

Relationship building

Ausbildung

BCom

SAIPA or SAICA articles completed

ERP/Accounting systems experience (Sage Evolution)

Tools

Excel

Microsoft Office

Jobbeschreibung

Job Title

Senior Accountant Marketing Manager for Africa & the Middle East

Job Summary

Are you passionate about building trusted communities, influencing growth through strategic partnerships, and driving measurable commercial impact? As our Senior Accountant Marketing Manager for Africa & the Middle East, you'll play a pivotal role in strengthening Sage's position within the accounting profession and helping businesses thrive through one of our most influential routes to market. In this role, you'll own the accountant segment marketing strategy across the region, spanning both Sage for Accountants, our scalable engine for accountant acquisition, engagement and advocacy, and Sage Intacct for Accountants, our proposition for high-value practices. You'll create programmes that drive engagement, advocacy, customer acquisition and long-term growth. You'll partner with senior stakeholders across Sales, Product Marketing, Commercial, Growth and Performance Marketing to deliver campaigns that make a real commercial impact.

Location

Johannesburg, South Africa

Work Type

Hybrid Working - 3 days per week in our Johannesburg office and 2 days from home.

Salary

R500000 - R900000 per year

Benefits

• Work away scheme for up to 10 weeks a year.
• Life Insurance: 2x annual salary covered with the option to flex up cover at own cost up to a maximum of 6X annual salary.
• Income Protection: 75% of the monthly risk salary is paid to the colleague in the event of long-term sickness, provided they are unable to perform their duties.
• Critical Illness cover: Provides colleague with lump sum payment at critical illness diagnosis.
• Funeral Assistance: A benefit payable upon the death of a colleague's spouse or children, or to a colleague's dependents in the event of the colleague's death.
• Provident fund: a retirement fund where colleagues have an option to increase contributions of 5% minimum to a maximum of 15% in 2.5% increments.

Key Responsibilities

• Develop and execute the Accountant Marketing Strategy across Africa and the Middle East, spanning both direct acquisition and growth of accounting practices.
• Scale demand through paid media, partnerships, referral and advocacy programs.
• Design and run account-based marketing programmes for priority accounting firms and practices.
• Build MDF and co-marketing programmes that equip accountants with the campaigns, assets and incentives to recommend Sage to their client base.
• Create integrated marketing programmes that drive qualified pipeline, customer acquisition and revenue growth.
• Build strong relationships with accounting firms, bookkeeping practices, professional associations and industry influencers, deepening practice level advocacy.
• Lead Sage's presence at accountant-focused events, webinars, conferences and industry forums.
• Work with our campaign hub to develop thought leadership content that addresses key accountant challenges and industry trends, including materials accountants can use with their own clients.
• Partner with Performance Marketing teams to optimise campaign effectiveness and maximise ROI.
• Influence senior stakeholders and provide strategic guidance on accountant growth opportunities.
• Own funnel governance and segment performance reporting, delivering actionable insights and recommendations to regional leadership.
• Lead, mentor and develop members of the accounting team while ensuring deadlines and quality standards are consistently achieved.
• Drive the month-end and year-end close process, ensuring accurate and timely reporting.
• Oversee the integrity of the general ledger, balance sheet reconciliations and supporting schedules.
• Review journals, accruals, provisions and accounting entries to ensure compliance with IFRS and company policies.
• Manage key accounting areas including fixed assets, inventory, cashbook, foreign exchange and intercompany transactions.
• Ensure accurate preparation of VAT, tax and statutory reporting requirements.
• Support internal and external audits and maintain a strong control environment.
• Monitor financial controls, identify risks and support ongoing compliance initiatives.
• Work closely with local and international stakeholders to resolve accounting matters and support business requirements.
• Assist with group reporting and ensure alignment with multinational reporting standards.
• Contribute to cash flow reporting, working capital management and balance sheet control.
• Support system enhancements, process optimisation and continuous improvement initiatives.
• Assist with budgeting, forecasting and strategic finance projects.

Requirements

• 10+ years’ experience in B2B marketing within technology, SaaS, financial services or professional services environments.
• A solid understanding of account-based marketing, defining target account strategies, personalising at account and persona level, and aligning marketing and sales around named accounts.
• Proven success delivering integrated demand generation campaigns with measurable commercial outcomes.
• Experience marketing through an advisor, influencer or partner channel, not only direct to end customers.
• Strong strategic marketing planning, execution and stakeholder management capabilities.
• Experience influencing and engaging senior leaders across matrix organisations.
• Strong analytical skills with experience managing budgets, KPIs and marketing performance metrics.
• Excellent communication, presentation and relationship-building skills.
• Experience managing multiple priorities across different markets and stakeholder groups.
• A customer-first mindset with a strong commercial focus.
• Bonus if you have:
• Knowledge of accounting software, ERP or financial management solutions.
• Experience working across multiple countries and cultures.
• Understanding of channel, partner or alliance marketing models.
• Experience engaging with professional associations and industry bodies.

Professional Qualifications

• BCom
• Completed SAIPA or SAICA articles
• 12 years post-articles experience.
• Experience working with ERP/Accounting systems (Sage Evolution).
• Proficient in Excel and general Microsoft Office tools.

Equal Employment Opportunity

Sage is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Sage will be based on merit, qualifications, and abilities. Sage does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, protected disability, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable law.

Company Culture and Diversity

We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at .

Why Join This Opportunity?

• Join a leading Student Accommodation Property Company.
• Work with a growing national student accommodation portfolio.
• Gain exposure to property accounting and asset management.
• Work in a collaborative finance team.
• Excellent career growth opportunities.
• Exposure to leading property management systems and best practices.

Location

Pretoria, Gauteng